Brand Manager: Premium Portfolio & Global Growth

Makyajtrendi; Fatih; On-site; TRY 240,000 - 360,000; Full time

Job summary

Makyajtrendi is seeking a strategic Brand Manager to lead a premium brand portfolio in a dynamic, fast-evolving market. The role combines business acumen, strategic thinking, and creativity to drive sustainable growth across multiple brands.

The ideal candidate will own P&L, develop 360° strategies across retail, digital, and media, and collaborate with global teams to ensure cohesive execution. Strong stakeholder management and a fast-paced mindset are essential.

Qualifications

• Proven experience in brand management or related commercial marketing roles.
• Experience with premium, luxury, beauty, FMCG, or consumer brands preferred.
• Strong strategic thinking and execution capabilities.
• Commercial mindset with solid understanding of retail and e-commerce environments.
• Excellent stakeholder management and communication skills.
• Strong negotiation and relationship-building abilities.

Responsibilities

• Own brand and category performance, including P&L management.
• Develop and execute 360° brand strategies across retail, digital, e-commerce, and media channels.
• Manage a multi-brand portfolio with strong positioning and differentiation.
• Collaborate with global and regional teams to align local execution with strategy.
• Build and strengthen retailer and business partner relationships.
• Drive sell-out via launches, activations, and marketing initiatives.
• Lead cross-functional projects and ensure strong execution.

Skills

Brand management

Strategic thinking

Commercial marketing

Retail & e-commerce

Stakeholder management

Negotiation & relationships

Fast-paced environment

Job description

Makyajtrendi is seeking a strategic Brand Manager to lead a premium brand portfolio in a dynamic, fast-evolving market. The role combines business acumen, strategic thinking, and creativity to drive sustainable growth across multiple brands.

The ideal candidate will own P&L, develop 360° strategies across retail, digital, and media, and collaborate with global teams to ensure cohesive execution. Strong stakeholder management and a fast-paced mindset are essential.