Growth-Focused Luxury Brand Marketing Manager

Michael Page; Fatih; On-site; TRY 300,000 - 540,000; Full time

Job summary

Michael Page represents a premium retail client seeking a Marketing Manager to lead brand-building activities and drive compelling campaigns across channels in Turkey. You will shape strategies that align with commercial goals and engage a global audience of luxury customers.

The role requires fluency in English, proven experience with luxury or lifestyle brands, and ability to manage budgets and timelines while coordinating with creative, media, PR, and influencer partners.

Qualifications

• Proven experience developing and executing marketing strategies for luxury, premium, or lifestyle brands.
• Strong understanding of brand management and consumer behavior.
• Experience planning and delivering integrated campaigns across multiple channels.
• Experience working with creative, media, PR, and influencer agencies.
• Ability to analyze campaign performance and translate insights into actionable recommendations.
• Confidence in managing marketing budgets, timelines, and multiple stakeholders.
• Fluent English communication skills, both written and spoken.

Responsibilities

• Develop and deliver marketing plans that support brand awareness and commercial priorities.
• Plan integrated campaigns across relevant marketing channels to reach target customer groups.
• Coordinate campaign timelines, content needs and channel activity to ensure consistent delivery.
• Work with agency partners and internal marketing stakeholders on campaign execution.
• Monitor campaign results and customer response to improve future marketing activity.
• Manage marketing budgets and track spending against approved plans.
• Prepare clear marketing updates that help stakeholders understand campaign progress and outcomes.
• Maintain brand consistency across marketing materials and customer communications.

Skills

Marketing strategy

Brand management

Integrated campaigns

Agency collaboration

Campaign analysis

Budgeting & timelines

Fluent English

Education

Bachelor's degree in Marketing / Business Administration / Communications

Job description

Michael Page represents a premium retail client seeking a Marketing Manager to lead brand-building activities and drive compelling campaigns across channels in Turkey. You will shape strategies that align with commercial goals and engage a global audience of luxury customers.

The role requires fluency in English, proven experience with luxury or lifestyle brands, and ability to manage budgets and timelines while coordinating with creative, media, PR, and influencer partners.