Social Media Marketing Executive

BDSA PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A boutique marketing agency in Singapore is seeking a Social Media Marketing Executive to manage and create content for client social media accounts across platforms such as Facebook, Instagram, and TikTok. The role requires proficiency in content creation and analytics, a willingness to learn, and the ability to adapt to a fast-paced environment. Candidates with 0-2 years of experience will be considered, and the agency promotes a hands-on, team-oriented culture.

Qualifications

• 0–2 years of experience in social media, content creation, or digital marketing.
• Proficient in Instagram, Facebook, TikTok.
• Strong willingness to learn and resourcefulness.

Responsibilities

• Create compelling images, Reels, and videos for social media.
• Manage and engage on client accounts daily.
• Assist in launching and monitoring META and TikTok ads.

Skills

Content creation

Social media management

Basic analytics

Community engagement

Trend research

Tools

Capcut

Canva

Hootsuite

Buffer

Sprout Social

Job description

Role Summary: As the Social Media Marketing Executive, you execute day-to-day social media operations across Facebook, Instagram, and TikTok by working alongside the senior executive guidance. This hands-on role focuses on content creation, posting, basic analytics, and supporting our clients in their digital marketing accounts to deliver engagement and results.

As a boutique agency, you own your work from brief to publish.

Job Responsibilities:

Content Creation & Execution

• Create compelling, on-brand images, Reels, Stories, and short videos using Capcut & Canva (Plus any relevant tools needed for marketing content)

• Work closely with the Senior Executive to produce and create content briefs for the team to work on across client accounts

• Must be willing to be featured in marketing content for client accounts, looking for extroverted individuals

Platform Management

• Post, monitor, and engage on client Facebook, Instagram, and TikTok accounts daily.

• Respond to comments, DMs, and mentions to maintain basic community engagement.

Basic Campaign Support

• Assist in launching and monitoring META and TikTok ads under supervision (set up boosts, track basic performance).

• Use tools such as Hootsuite, Buffer, or Sprout Social for scheduling, reporting and optimisation

Trend Research & Ideation

• Research trending audio, formats, and hashtags relevant to client industries (F&B, services, retail).

• Propose content ideas weekly aligned with brand voice and campaign goals.

Performance Monitoring

• Track daily/weekly metrics (reach, engagement, growth) using platform analytics.

• Prepare simple weekly performance summaries (screenshots + key observations) to keep client in the loop on status updates.

Asset Production

• Edit photos/videos from client shoots or stock libraries to match direction of proposed/envisioned content.

• Will be required to have a very hands on mindset to produce basic visuals and videos with tools such as Canva and Capcut.

• Collaborate with designers/videographers on revisions and final assets (If applicable).

Learning & Support

• Shadow the internal team on client calls and strategy sessions. Provide feedback/opinion and constructive feedback as and when required.

• Assist with on-site content shoots and vendor coordination as needed.
  

Job Requirements:

• Singapore Citizens or Permanent Residents (SPR) only—no work pass sponsorship.

• 0–2 years experience in social media, content creation, or digital marketing (fresh grads with strong willingness to learn and resourcefulness are welcome).

Technical Skills:

• Proficient in Instagram, Facebook, TikTok (personal or project experience).

• Comfortable with CapCut, Canva, Meta Business Suite.

• Basic familiarity with social scheduling tools.

Hands-On Mindset:

• Strong eye for visual content and trending formats.

• Excellent written communication for captions, hooks, and responses.

• Reliable executor who delivers on deadline every time.

Boutique Agency Fit:

• Thrives in fast-paced, hands-on environment.

• Eager to learn strategy while owning execution.

• Team player comfortable with direct feedback.

• Own your work and be responsible for it, end to end.