Singapore Memory & Storage Channel Lead

STARSEED TECHNOLOGIES (S) PTE. LTD.; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

Starseed Technologies (S) Pte Ltd is launching the TwinMOS Memory Business in Singapore, recruiting a channel-centric leader to build a master distributor network and specialist resellers, launch official stores, and drive growth through system integrators and OEMs.

The role requires 5+ years in B2B channel sales for IT hardware, strong relationships with distributors and retailers, and the drive to scale Singapore operations before regional expansion into Malaysia and Thailand.

Qualifications

• 5+ years in B2B business development or channel sales in IT hardware distribution in Singapore.
• Proven record of signing and growing distributors/resellers/retail doors with references.
• Knowledge of the local channel including Sim Lim Square and Shopee/Lazada operations.
• Strong commercial numeracy – pricing ladders, margins, inventory turns.

Responsibilities

• Recruit and manage a master distributor and Sim Lim resellers; place 15–25 SKUs into the channel in Year 1.
• Launch and operate TwinMOS Official Stores on Shopee and Lazada with campaign calendars and live sessions.
• Secure design-ins with system integrators and PC builders for DDR5 memory kits and NVMe/SSD lines; build Year 2 OEM pipeline.
• Bid on GeBIZ government e-procurement items through channel partners.
• Own pricing architecture and margins; manage stock, promotions and distributor funds; enforce price floors.
• Run channel marketing with partners like HardwareZone, COMEX and The Tech Show; engage influencers and offer reseller incentives.
• Maintain CRM discipline and report weekly on pipeline, sell-through and margins to leadership.
• Replicate the Singapore playbook in Malaysia and Thailand as the division grows regionally.

Skills

Channel sales

B2B business development

IT hardware distribution

Relationship building

Commercial numeracy

English proficiency

Education

Degree in business/marketing or equivalent experience

Job description

Starseed Technologies (S) Pte Ltd is launching the TwinMOS Memory Business in Singapore, recruiting a channel-centric leader to build a master distributor network and specialist resellers, launch official stores, and drive growth through system integrators and OEMs.

The role requires 5+ years in B2B channel sales for IT hardware, strong relationships with distributors and retailers, and the drive to scale Singapore operations before regional expansion into Malaysia and Thailand.