Senior SEO Specialist

GPC; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

A leading digital content agency is seeking a Senior SEO Specialist in Singapore to optimize SEO strategies and enhance client performance. The ideal candidate has over 5 years of SEO experience, strong knowledge of analytics tools, and excellent communication skills. You will be responsible for managing SEO initiatives, conducting site audits, and formulating data-driven content strategies. Join a fast-growing team dedicated to digital excellence and client success.

Qualifications

• At least 5 years’ experience within the SEO industry.
• Strong knowledge of SEO techniques and algorithm updates.
• Experience within a similar role in an agency environment is highly desirable.

Responsibilities

• Accountability of SEO initiatives and performance optimization.
• Conduct technical site audits and maintain SEO practices.
• Monitor SEO KPIs and customer engagement metrics.
• Develop data-driven content strategies for clients.
• Manage PPC campaigns to achieve budget efficiencies.

Skills

SEO strategies

Google Analytics

Content strategy

Keyword research

Team management

PPC and SEO integration

Client communication

Tools

Google Webmaster Tools

SEMRUSH

WordPress

Adwords

Botify

Job description

Green Park Content is based in Singapore, Jakarta, Sao Paolo and London. At Green Park Content we specialize in digital content that connects with your audience, at the right time, in the right way.

Currently we are looking for promising Senior SEO Specialistin South East Asia. Our colleagues are situated in Singapore, Indonesia, Malaysia, Thailand, Myanmar and Philippines.

Within Green Park Content you will build your digital expertise and soon you’ll understand the value of SEO, content and tech for brands. Our dynamic team is growing fast, and to support this we want to enable the next future talent.

Job Description

We are currently looking for a full time Senior SEO Specialistin the Phillipines and Malaysia to join our team with job details as follow :

• Accountability of SEO initiatives, deliverables and performance optimization
• Carry out technical site audit and SEO tech maintenance as per agreed in the proposed SEOplan
• Track performance and website issues on a regular basis using Analytics and other MarketingTools
• Monitor and align goals with key SEO KPIs and customer engagementKPIs
• Diligence in conducting keyword research and competitoranalysis
• Support account managers and communicate the impact of search marketing to clients
• Support new business with proposals and marketresearch
• Formulate SEO data-driven content strategies for GPC clients;
• Communicate SEO insights and expertise to clients;
• Build out decks to support strategic searchoptimisationconsulting;
• Manage, create and summarise monthly SEO reports;
• Support all SEO activity;
• Manage internal linking and outreach tasks to further boost the site performance
• Manage and validate (QA) freelancer outputs to meet highest standards;;
• Maintain a close watch over the new Google guidelines and updates
• Review articles created for SEO quality assurance;
• Recommend relevant content optimisations for best impact;
• Supporting Head of Search and Managing Director APAC on new business requirements and larger projects;
• When required, manage time and quality of freelancers and junior members of staff
• Liaise with project management team to improve processes and resource management.
• Paid Ads Activation and Integration (Text and banners)
• Launch PPC campaigns and manage/optimize campaign expenses, estimating costs, reconciling discrepancies and monitoring budget
• Monitor budget and bids to gain better ROI
• Involving in keyword selection and audience targeting
• Integrate SEO and PPC strategies for budget efficiencies and to boost performance

Qualifications

• At least 5 years’ experience within the SEO industry
• Experience within a similar role in an agency environment – highly desirable
• Strong working knowledge of the latest SEO techniques and algorithm updates
• Good knowledge of Google Webmaster Tools, Google Analytics, Adwords, SEMRUSH, Botify, and other keyword research and competitor's analysis tools
• A proven track record in delivering high performance SEO strategies for a range of clients
• Experience in creating effective outreach strategies
• A good working knowledge of WordPress and other CMS platforms
• Strong HTML and CSS skills
• Excellent presentation and reporting skills
• Ability to work with minimal supervision
• Strong team management skills
• Excellent communication and client-facing skills