Senior APAC Programmatic Media Activation Lead

WPP Media Limited; Singapore; Hybrid; SGD 55,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Job summary

WPP Media Limited is seeking a Senior Media Activation Executive for Display & Programmatic in a role focused on APAC markets. You will execute tactical planning, setup and activation of programmatic campaigns across multiple markets using DSPs, while meeting KPIs and reporting requirements.

The role emphasizes collaboration with data, analytics and planning teams, with a hybrid in-office schedule. Ideal candidates will have DSP experience and a strong digital marketing background.

Qualifications

• Must have strong attention to detail and organizational skills.

Responsibilities

• Support delivery of programmatic media plans and reports.
• Launch campaigns on DSPs and ensure timelines and naming conventions.
• Manage daily pacing and weekly client reports.
• Monitor KPIs like viewability and pacing and flag issues.
• Collaborate with Data Strategy, Analytics, AdOps and Planning teams.

Skills

Attention to detail

Interpersonal skills

Analytical mindset

Excel proficient

Programmatic interest

Digital marketing

Buy-side programmatic

DSP experience

AI in workflows

Tools

DV360

The Trade Desk

MediaMath

Job description

WPP Media Limited is seeking a Senior Media Activation Executive for Display & Programmatic in a role focused on APAC markets. You will execute tactical planning, setup and activation of programmatic campaigns across multiple markets using DSPs, while meeting KPIs and reporting requirements.

The role emphasizes collaboration with data, analytics and planning teams, with a hybrid in-office schedule. Ideal candidates will have DSP experience and a strong digital marketing background.