Programmatic Trading Lead - APAC & Campaigns

UNAVAILABLE; Singapore; On-site; SGD 110,000 - 170,000; Full time

Job summary

Publicis Groupe is seeking a Programmatic Manager - Trading & Activation in Singapore to lead end-to-end programmatic campaigns across APAC. You will own activation, optimization, reporting and reconciliation, delivering against guaranteed media outcomes and KPIs.

The role requires hands-on DSP experience, strong data analysis, and leadership to guide junior traders within a fast-paced agency environment.

Qualifications

• 3–5 years of hands-on programmatic media buying/trading experience.
• Experience managing campaigns within at least one major DSP (DV360 or The Trade Desk).
• Strong understanding of bidding, pacing, optimization and troubleshooting.
• Excellent written and verbal communication skills.

Responsibilities

• Own end-to-end execution of programmatic campaigns from planning to post-campaign reconciliation.
• Operate hands-on across DV360, The Trade Desk and Google Ads; collaborate with partners.
• Translate objectives into bidding, audience, inventory and optimization strategies.
• Monitor delivery, adjust to prevent under-delivery and KPI risks.
• Coach junior traders and share optimization best practices.

Skills

DV360

The Trade Desk

Programmatic buying

Data analysis

Excel

Education

Bachelor’s degree or equivalent

Tools

DV360

The Trade Desk

Job description

Publicis Groupe is seeking a Programmatic Manager - Trading & Activation in Singapore to lead end-to-end programmatic campaigns across APAC. You will own activation, optimization, reporting and reconciliation, delivering against guaranteed media outcomes and KPIs.

The role requires hands-on DSP experience, strong data analysis, and leadership to guide junior traders within a fast-paced agency environment.