Marketing Executive

MOTORWAY GROUP; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A leading pre-owned car dealer in Singapore is seeking a Marketing Executive to enhance their brand in the digital landscape. The candidate will execute digital marketing campaigns, manage content creation, and conduct market research to drive growth. Candidates should have at least 2 years of experience in digital marketing, strong project management skills, and proficiency in analytics tools. This role offers the opportunity to work with luxury vehicles in a dynamic environment.

Qualifications

• At least 2 years of experience in Digital Marketing.
• Proven success managing paid social/search campaigns.
• Strong copywriting and content creation abilities.

Responsibilities

• Execute and optimize paid digital campaigns to maximize ROI.
• Produce performance reports using analytics tools.
• Develop marketing materials while maintaining brand consistency.
• Coordinate end to end event logistics including launches.
• Create engaging content for digital channels.
• Conduct market research and competitor analysis.

Skills

Digital marketing strategy

Project management

Copywriting

Content creation

Analytical skills

Education

Diploma/Degree in Marketing or related field

Tools

Google Analytics

Meta Business Suite

Adobe Creative Suite

Canva

Job description

We are a leading pre-owned dealer specializing in luxury, sports, and exotic cars. Our reputation for excellence and commitment to quality has made us a trusted name in the automotive industry.

We are currently seeking a dynamic Marketing Executive to join our team. If you have a blend of creative flair, strategic insight, and strong project management skills, you’ll play a key role in driving the growth and success of our brand in the digital space through effective social media initiatives and partnerships.

Responsibilities

• Execute and optimize paid digital campaigns (Google/Meta/Linkedin) to maximize ROI.
• Produce performance reports using analytics tools and A/B testing data.
• Develop ATL/BTL marketing materials while maintaining brand consistency.
• Coordinate end to end event logistics including launches and activations.
• Create engaging content (copy, visual, basic video) for digital channel.
• Conduct market research and competitor analysis to inform strategies.
• Support retail teams in enhancing customer experience initiatives.
• Manage SEO strategy and organic search performance.Liaise with agencies and suppliers for campaign execution.
• Monitor marketing budgets and ensure cost-effective delivery.

Requirements

• Diploma/Degree, preferably with at least 2 years of experience in Digital Marketing.
• Proven success managing paid social/search campaigns.
• Proficiency in Google Analytics and Meta Business Suite.
• Strong copywriting and content creation abilities.
• Working knowledge of Adobe Creative Suite/Canva.
• Analytical mindset with commercial awareness.
• Excellent communication and project management skills.