Growth Marketing Specialist — Lead Gen & Content

THE PLATTERING CO PTE. LTD.; Singapore; On-site; SGD 45,000 - 65,000; Full time

Job summary

A catering and events company in Singapore is looking for a motivated Marketing Executive to drive brand growth and generate new business leads. This role involves developing lead generation strategies, managing digital marketing campaigns, and creating engaging content for social media and the company website. The ideal candidate should possess a bachelor's degree in marketing and 1 to 3 years of relevant experience, particularly in the food or hospitality sectors, and be proficient in various digital marketing tools.

Qualifications

• 1–3 years of experience in marketing, preferably in food, hospitality, or events.
• Excellent writing and storytelling skills.
• Strong organizational skills and attention to detail.

Responsibilities

• Develop and execute strategies to attract new catering clients.
• Manage and optimize online advertising campaigns to drive qualified leads.
• Create compelling content for social media and newsletters.

Skills

Lead generation strategies

Digital marketing campaigns

Content creation

Social media management

Analytics tracking

Education

Bachelor’s degree in Marketing

Tools

Google Ads

Meta Business Suite

HubSpot

Canva

Mailchimp

Job description

A catering and events company in Singapore is looking for a motivated Marketing Executive to drive brand growth and generate new business leads. This role involves developing lead generation strategies, managing digital marketing campaigns, and creating engaging content for social media and the company website. The ideal candidate should possess a bachelor's degree in marketing and 1 to 3 years of relevant experience, particularly in the food or hospitality sectors, and be proficient in various digital marketing tools.