Growth & Experimentation Lead - Digital Marketing

Crimson Education; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A global EdTech company in Singapore is seeking a Digital Marketing Manager to drive revenue growth through digital channels. The ideal candidate will design and execute experiments across various platforms, analyze data for actionable insights, and lead conversion rate optimization initiatives. With at least three years of experience in digital marketing and strong analytical skills, this role promises a fast-paced environment focused on innovation and impact.

Qualifications

• 3+ years of experience in growth, performance, or digital marketing.
• Proven experience designing and running A/B tests or multivariate experiments.
• Strong data analysis skills with performance metrics.

Responsibilities

• Drive new revenue growth through digital channels.
• Design and execute end-to-end experiments across multiple platforms.
• Lead CRO initiatives across landing pages and key conversion points.

Skills

Digital marketing

Data analysis

A/B testing

CRO methodologies

Communication

Tools

Google Analytics

Marketo

Salesforce

Job description

A global EdTech company in Singapore is seeking a Digital Marketing Manager to drive revenue growth through digital channels. The ideal candidate will design and execute experiments across various platforms, analyze data for actionable insights, and lead conversion rate optimization initiatives. With at least three years of experience in digital marketing and strong analytical skills, this role promises a fast-paced environment focused on innovation and impact.