Growth-Driven Paid Acquisition Specialist

Castlery; Singapore; On-site; SGD 45,000 - 70,000; Full time

Job summary

Castlery is hiring a Specialist, Performance Marketing to join our Growth Acquisition team. You will help turn strategy into live campaigns across paid channels, with a focus on data quality, QA, and on-time launches.

You will collaborate with a senior specialist and a mentor to own campaigns, optimize budgets, test creatives, and report performance. Interested candidates should have 1–3 years of hands-on experience in performance marketing within an e-commerce/DTC context.

Qualifications

• 1 to 3 years hands-on performance marketing experience.
• Strong attention to detail and QA discipline.
• Interest in e-commerce/DTC and funnel awareness.
• Proficient in data extraction, organizing data and reporting.
• Interest in creative testing fundamentals.

Responsibilities

• Execute campaigns across assigned channels with setup, uploads, tracking and QA.
• Monitor daily budget pacing and chase opportunities.
• Implement optimization plans, bid tweaks and budget shifts.
• Run structured tests and track results.
• Support weekly/monthly performance reporting across channels.
• Assist deeper data analyses to inform recommendations.
• Collaborate with mentor and creatives on briefs and assets.
• Liaise with platform partners (Google, Meta, Pinterest, TikTok) as needed.

Skills

Attention to detail

Data-driven decision making

Customer-centric mindset

Campaign management

Cross-channel collaboration

Tools

GA4

Looker Studio

Platform reporting

Job description

Castlery is hiring a Specialist, Performance Marketing to join our Growth Acquisition team. You will help turn strategy into live campaigns across paid channels, with a focus on data quality, QA, and on-time launches.

You will collaborate with a senior specialist and a mentor to own campaigns, optimize budgets, test creatives, and report performance. Interested candidates should have 1–3 years of hands-on experience in performance marketing within an e-commerce/DTC context.