Google Ads & YouTube Performance Marketing Lead

REOLINK TECHNOLOGY PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Benefits offered by this job

Medical benefits

Yearly bonus

Performance bonus

Office near Tai Seng MRT

Job summary

REOLINK TECHNOLOGY PTE. LTD. is seeking a Performance Marketing Specialist focused on Google and video advertising in Singapore. You will own strategy, execution, and optimization for search, YouTube, and related platforms from our Singapore office.

You will drive multi-channel campaigns, collaborate with creative and product teams, and use data to improve CPA and conversion rates in a fast-paced environment.

Qualifications

• Bachelor's degree or higher in Marketing or related field.
• 5+ years hands-on advertising operations experience, with Google ecosystem focus.
• Experience with cross-border advertising is a plus.

Responsibilities

• Develop and manage annual ad strategies with strong emphasis on Google Search and YouTube.
• Optimize Google Ads campaigns, including Search, Performance Max, and YouTube.
• Oversee multi-platform campaigns (TikTok, Ocean Engine, Meta) as secondary sources.
• Analyze campaign data and provide insights to improve CPA and ROI.
• Collaborate with creative/content teams for video assets and landing pages.
• Stay updated on Google algorithm changes and new ad formats.

Skills

Google Ads

Performance Max

YouTube Ads

Excel/Sheets

Education

Bachelor's degree or higher in Marketing or related

Tools

TikTok Ads

Ocean Engine

Meta Ads

Job description

REOLINK TECHNOLOGY PTE. LTD. is seeking a Performance Marketing Specialist focused on Google and video advertising in Singapore. You will own strategy, execution, and optimization for search, YouTube, and related platforms from our Singapore office.

You will drive multi-channel campaigns, collaborate with creative and product teams, and use data to improve CPA and conversion rates in a fast-paced environment.