Global Leaders Marketing & Admissions Manager

Nanyang Technological University Singapore; Singapore; On-site; SGD 90,000 - 180,000; Full time

Job summary

Nanyang Technological University Singapore, a leading global business school, seeks a Manager for the NGL programme. The role reports to senior MOA and NGL directors and oversees one staff member handling UPO activities affecting NGL students, including enrolment and curriculum planning.

Responsibilities cover marketing plan development, market trend analysis, events organization, and admissions process management to recruit outstanding undergraduates for the NGL programme.

Qualifications

• Degree in any field; Business or Marketing preferred.
• Minimum of 5 years relevant experience.
• Creative and innovative mind for developing engaging campaigns.
• Analytical thinker who can interpret campaign data to drive decisions.
• Knowledge of digital marketing platforms and performance tracking.
• Familiarity with marketing automation tools such as HubSpot and SendGrid.
• Strong content marketing skills and copywriting ability.
• Strong project management skills to coordinate multiple projects.
• Proficient in Excel and data visualization.

Responsibilities

• Formulate and drive the marketing plan for the NGL programme.
• Analyze market trends, candidate insights, programme trends and competitors.
• Lead social media marketing for NGL to boost engagement with applicants and students.
• Organize information sessions and webinars locally and internationally.
• Plan and execute admissions processes for NGL programme applicants.
• Support student management and curriculum matters as required.

Skills

Digital marketing

Campaign analysis

Content marketing

Marketing automation

Project management

Excel

Data visualization

Communication

HubSpot

Education

Bachelor's degree (any field)

Business or Marketing preferred

Tools

HubSpot

SendGrid

Job description

Nanyang Technological University Singapore, a leading global business school, seeks a Manager for the NGL programme. The role reports to senior MOA and NGL directors and oversees one staff member handling UPO activities affecting NGL students, including enrolment and curriculum planning.

Responsibilities cover marketing plan development, market trend analysis, events organization, and admissions process management to recruit outstanding undergraduates for the NGL programme.