Business Manager

SKSDHYA TRADING PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A Singapore-based trading company is seeking a Marketing Manager. This role involves leading marketing and advertising efforts, developing strategies for new product launches, organizing promotional events, and training teams. The ideal candidate will analyze current marketing campaigns, identify new market opportunities, and collaborate with product development teams. Strong leadership skills and the ability to work within budget constraints are essential. This position offers a dynamic environment focusing on innovative marketing solutions.

Responsibilities

• Develop marketing strategies for advertising new products.
• Organize promotional events and coordinate day-of deliveries and staffing.
• Lead and train teams of Marketing Associates.
• Review current marketing campaigns for weaknesses and develop solutions.
• Analyze website click-to-purchase conversion rates and effectiveness of promotions.
• Identify potential new markets and ways to enter them.
• Partner with product development and buying teams to estimate product demand.
• Brainstorm advertising ideas with senior management.

Job description

Marketing Managers lead their company’s marketing and advertising divisions, overseeing the success of various marketing initiatives. Their typical duties and responsibilities include:

• Developing marketing strategies for advertising new products
• Organizing promotional events and coordinating day-of deliveries and staffing
• Leading and training teams of Marketing Associates
• Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
• Analyzing website click-to-purchase conversion rates and the effectiveness of promotions
• Identifying potential new markets and ways to enter them
• Partnering with product development and buying teams to estimate product demand
• Brainstorming advertising ideas with senior management