B2B Project Specialist (Field Marketing)

Maker Lab; Singapore; On-site; SGD 45,000 - 78,000; Full time

Job summary

Maker Lab in Singapore is seeking a Project Specialist (Field Marketing) to own the end-to-end demand generation funnel for field marketing. You will partner with country leaders and sales to drive large-scale acceleration events and day-to-day workstreams.

You will manage the events calendar, coordinate with internal teams and external agencies, and ensure delivery against timelines and budgets while maintaining meticulous project documentation.

Qualifications

• 3+ years of project management experience, preferably in events or deadline-driven environments.
• Experience in B2B marketing preferred.
• Ability to manage multiple senior stakeholders and keep them aligned.
• Experience managing external agencies and vendors under tight deadlines.
• Excellent written and verbal communication and detail-oriented.
• Proficient with Google Docs and collaboration tools.

Responsibilities

• Own end-to-end field marketing demand generation funnel from planning to execution and reporting.
• Partner with country leaders and sales to align activity with local priorities.
• Own events calendar and manage high-volume acceleration events.
• Act as primary day-to-day contact for internal stakeholders.
• Manage external events and marketing agencies, ensuring budgets and timelines.
• Collaborate with regional teams for campaign support and problem-solving.
• Plan for next year's H1/H2 events and campaigns.
• Maintain meticulous project documentation and timelines using Google Docs.

Skills

Project management

Stakeholder management

B2B marketing

Event planning

Vendor management

Communication

Tools

Google Docs

Job description

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Role Summary:

As a Project Specialist (Field Marketing), you will own the end-to-end demand generation funnel for field marketing, partnering with country leaders and sales leadership to independently drive large-scale acceleration events and day-to-day workstreams.

Role:

• Own the end-to-end field marketing demand generation funnel, from planning through execution and reporting.
• Partner directly with country leaders and sales leaders to align field marketing activity with local business priorities.
• Own the events calendar, managing high-volume acceleration events that build on the large-scale flagship events already delivered in H1.
• Act as the primary day-to-day point of contact for internal stakeholders, keeping cross-functional teams aligned and on track.
• Manage external events and marketing agencies, ensuring delivery against timelines, budget and quality standards.
• Tap into specialist support functions across the regional team (e.g. social media, customer reference) to strengthen campaign and event delivery.
• Work independently on acceleration projects and own day-to-day workstreams, freeing up senior team members to focus on forward planning.
• Support planning for the following year’s H1 and H2 events and campaigns.
• Maintain meticulous project documentation and timelines using Google Docs and related collaboration tools.

You:

• 3+ years of strong project management experience, ideally within an event agency or similarly deadline-driven environment.
• B2B marketing experience preferred.
• Proven ability to manage multiple stakeholders, including senior leaders, and keep them aligned and on track.
• Confident in managing external agencies and vendors to deliver against tight deadlines.
• Highly organised, with strong attention to detail and the ability to manage competing priorities independently.
• Comfortable working autonomously on acceleration projects with minimal oversight.

• Familiarity with Google Docs and related collaboration tools.
• Excellent written and verbal communication skills for liaising with internal teams and agencies to manage expectations and problem-solve.

Contract type: 2-Month FTC (Oct–Dec)