B2B Field Marketing Project Lead

Maker Lab; Singapore; On-site; SGD 45,000 - 78,000; Full time

Job summary

Maker Lab in Singapore is seeking a Project Specialist (Field Marketing) to own the end-to-end demand generation funnel for field marketing. You will partner with country leaders and sales to drive large-scale acceleration events and day-to-day workstreams.

You will manage the events calendar, coordinate with internal teams and external agencies, and ensure delivery against timelines and budgets while maintaining meticulous project documentation.

Qualifications

• 3+ years of project management experience, preferably in events or deadline-driven environments.
• Experience in B2B marketing preferred.
• Ability to manage multiple senior stakeholders and keep them aligned.
• Experience managing external agencies and vendors under tight deadlines.
• Excellent written and verbal communication and detail-oriented.
• Proficient with Google Docs and collaboration tools.

Responsibilities

• Own end-to-end field marketing demand generation funnel from planning to execution and reporting.
• Partner with country leaders and sales to align activity with local priorities.
• Own events calendar and manage high-volume acceleration events.
• Act as primary day-to-day contact for internal stakeholders.
• Manage external events and marketing agencies, ensuring budgets and timelines.
• Collaborate with regional teams for campaign support and problem-solving.
• Plan for next year's H1/H2 events and campaigns.
• Maintain meticulous project documentation and timelines using Google Docs.

Skills

Project management

Stakeholder management

B2B marketing

Event planning

Vendor management

Communication

Tools

Google Docs

Job description

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Role Summary:

As a Project Specialist (Field Marketing), you will own the end-to-end demand generation funnel for field marketing, partnering with country leaders and sales leadership to independently drive large-scale acceleration events and day-to-day workstreams.

Role:

• Own the end-to-end field marketing demand generation funnel, from planning through execution and reporting.
• Partner directly with country leaders and sales leaders to align field marketing activity with local business priorities.
• Own the events calendar, managing high-volume acceleration events that build on the large-scale flagship events already delivered in H1.
• Act as the primary day-to-day point of contact for internal stakeholders, keeping cross-functional teams aligned and on track.
• Manage external events and marketing agencies, ensuring delivery against timelines, budget and quality standards.
• Tap into specialist support functions across the regional team (e.g. social media, customer reference) to strengthen campaign and event delivery.
• Work independently on acceleration projects and own day-to-day workstreams, freeing up senior team members to focus on forward planning.
• Support planning for the following year’s H1 and H2 events and campaigns.
• Maintain meticulous project documentation and timelines using Google Docs and related collaboration tools.

You:

• 3+ years of strong project management experience, ideally within an event agency or similarly deadline-driven environment.
• B2B marketing experience preferred.
• Proven ability to manage multiple stakeholders, including senior leaders, and keep them aligned and on track.
• Confident in managing external agencies and vendors to deliver against tight deadlines.
• Highly organised, with strong attention to detail and the ability to manage competing priorities independently.
• Comfortable working autonomously on acceleration projects with minimal oversight.

• Familiarity with Google Docs and related collaboration tools.
• Excellent written and verbal communication skills for liaising with internal teams and agencies to manage expectations and problem-solve.

Contract type: 2-Month FTC (Oct–Dec)

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.