Junior Marketing Specialists, Events & B2B marketing (contract)

OPTIMUM SOLUTIONS (SINGAPORE) PTE LTD; Singapore; Vor Ort; SGD 50.000 - 90.000; Vollzeit

Zusammenfassung

OPTIMUM SOLUTIONS (SINGAPORE) PTE LTD is seeking a Marketing Specialist to drive integrated marketing campaigns, media planning, and events. This contract role ends on 18 Oct 2027 and focuses on delivering campaigns that elevate brand engagement across digital and traditional channels.

You will manage budgets, create engaging content, and coordinate with local and global teams to ensure consistent execution and measurable ROI. Strong analytical skills are essential.

Qualifikationen

• 4–6 years of experience in marketing campaign management, integrated marketing, or related field.
• Experience organising client-facing events and brand activations.
• Strong project management skills across multiple campaigns and stakeholders.
• Experience in creative production, social media marketing, media planning and marketing communications.
• Strong analytical skills to interpret data, measure performance, and derive insights.

Aufgaben

• Plan and execute end-to-end marketing campaigns and projects, including budgeting and content development.
• Develop integrated marketing strategies to boost brand awareness, audience engagement, and lead generation.
• Analyse campaign performance and audience insights to identify opportunities and ROI improvements.
• Manage media agencies, vendors, venues, and external partners for campaigns and events.
• Oversee creation of content for social media, digital platforms, employee advocacy, and leadership engagement.
• Plan and deliver virtual and physical marketing events, client-facing and livestreams.
• Coordinate media planning and placement with local and global teams for consistent execution.
• Develop communications strategies to strengthen brand positioning and public engagement.
• Track campaign performance using metrics like leads, opportunities, conversions, and cost per lead.
• Negotiate with agencies, manage budgets, and ensure on-time delivery within budget.

Kenntnisse

Campaign management

Integrated marketing

Client-facing events

Project management

Creative production

Social media marketing

Media planning

Marketing communications

Digital marketing

SEO

Influencer marketing

Analytics

Consumer behaviour

Media placement

Jobbeschreibung

Our client is a leading global technology company seeking a Marketing Specialist to drive integrated marketing campaigns, media planning, events, and brand engagement initiatives. This is a contract role ending on 18 Oct 2027.

Responsibilities

• Plan and execute end-to-end marketing campaigns and projects, including budgeting, content development, social media promotion, events, and post-campaign evaluation.
• Develop integrated marketing strategies to increase brand awareness, audience engagement, and lead generation across digital, social, and traditional media channels.
• Analyse campaign performance and audience insights to identify opportunities, measure ROI, and improve marketing effectiveness.
• Manage media agencies, vendors, venues, and external partners to ensure the effective delivery of marketing campaigns, sponsorships, and events.
• Oversee the development of creative content for social media, digital platforms, employee advocacy, and leadership engagement.
• Plan and deliver virtual and physical marketing events, including client-facing events, livestreams, and other promotional activities.
• Manage media planning and placement, working with local and global teams to ensure consistent execution across markets.
• Develop marketing communications strategies to strengthen brand positioning and generate media and public engagement.
• Track and report campaign performance using relevant metrics, including leads generated, sales opportunities influenced, conversions, and cost per lead.
• Negotiate with external agencies and suppliers, manage project budgets, and ensure campaigns are delivered on time and within budget.

Requirements

• 4-6 years of experience in marketing campaign management, integrated marketing, or a related field.
• Experience organising marketing events, particularly client-facing events and brand activations.
• Strong project management skills, with the ability to manage multiple campaigns and stakeholders simultaneously.
• Experience in creative production, social media marketing, media planning, and marketing communications.
• Strong analytical skills, with the ability to interpret data, measure campaign performance, and derive actionable insights.
• Familiarity with digital marketing, SEO, influencer marketing, consumer behaviour, and media placement.