APAC Regional Sales Lead — C-UAS Solutions

NEWBRIDGE ALLIANCE PTE. LTD.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

NEWBRIDGE ALLIANCE PTE. LTD. seeks a seasoned Sales and Business Development professional to drive commercial growth of C-UAS radar systems across APAC.

You will own the full sales cycle, execute go-to-market plans, and build relationships with system integrators, partners, and key customers. Collaborate with Solution Specialists, respond to RFIs/RFPs and tenders, and present tailored solutions. You will monitor market trends and identify strategic opportunities while aligning product

Qualifications

• Minimum 8 years of relevant experience in C-UAS solution B2B sales/business development in APAC to the defence, security and critical infrastructure sectors.
• Experience with radar or surveillance technologies and the integration of sensors into broader C-UAS solutions is a strong advantage
• Strong understanding of C-UAS applications, market dynamics, customer segments, and buying processes.

Responsibilities

• Drive commercial growth and market development of C-UAS across APAC.
• Execute sales strategies and go-to-market plans for assigned markets & segments.
• Identify & manage relationships with key customers, system integrators, partners, and stakeholders across APAC.
• Manage the full sales cycle including capture planning, lead generation, pipeline management, presentations, RFPs, negotiations, and closing.
• Collaborate with Solution Specialists to develop tailored solutions.
• Represent C-UAS solutions at industry events, trade shows, and customer meetings.

Skills

C-UAS solutions

APAC sales experience

Radar/Surveillance knowledge

B2B sales

Job description

NEWBRIDGE ALLIANCE PTE. LTD. seeks a seasoned Sales and Business Development professional to drive commercial growth of C-UAS radar systems across APAC.

You will own the full sales cycle, execute go-to-market plans, and build relationships with system integrators, partners, and key customers. Collaborate with Solution Specialists, respond to RFIs/RFPs and tenders, and present tailored solutions. You will monitor market trends and identify strategic opportunities while aligning product