APAC Pricing Strategy Lead

foodpanda

Singapore

On-site

SGD 250,000 - 500,000

Full time

14 days+

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Job summary

foodpanda, part of the Delivery Hero Group, is seeking a Head of Pricing Strategy (APAC) to define and execute regional pricing across APAC markets, led by the Foodpanda brand. You will drive initiatives, test pricing tactics, and align with product, data, marketing and finance teams to maximize profitability and market leadership.

The role involves owning the APAC pricing P&L, shaping pricing strategy with a focus on willingness-to-pay and fair price perception, and guiding the region's pricing

Qualifications

  • 7+ years of experience in pricing, analytics, or related field.
  • Bachelor's degree in a quantitative field.
  • Strong data analytics and A/B testing experience.

Responsibilities

  • Define and execute pricing strategy for APAC markets, primarily Foodpanda.
  • Drive strategic pricing initiatives and develop pricing roadmap.
  • Identify willingness-to-pay opportunities while maintaining price perception.
  • Lead pricing experimentation across cross-functional teams and markets.
  • Guide product feature developments to communicate fees in the app.
  • Own target setting and achievement of regional pricing P&L.
  • Manage the APAC pricing strategy team and align with regional product, commercial, and finance.

Skills

Problem solving
Communication
Stakeholder management
Analytical mindset

Education

Bachelor's degree in Economics, Mathematics, Engineering, Statistics, or a similar quantitative field

Tools

SQL
Python/R

Job description

foodpanda, part of the Delivery Hero Group, is seeking a Head of Pricing Strategy (APAC) to define and execute regional pricing across APAC markets, led by the Foodpanda brand. You will drive initiatives, test pricing tactics, and align with product, data, marketing and finance teams to maximize profitability and market leadership.

The role involves owning the APAC pricing P&L, shaping pricing strategy with a focus on willingness-to-pay and fair price perception, and guiding the region's pricing

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