APAC Marketing Leader: Scale Growth & Demand

Wonderful; Singapore; On-site; SGD 200,000 - 280,000; Full time

Job summary

Wonderful is seeking an experienced APAC Marketing Lead to build and scale a regional marketing engine across Asia-Pacific. You will own strategy, budget and performance while leading a seven-person team of regional marketers and serving as the senior marketing partner to APAC leadership and local GMs/MDs.

You will collaborate with Central Marketing to ensure programs benefit from global scale yet stay locally relevant, building scalable demand generation programs and a strong partner marketing

Qualifications

• Experienced APAC Marketing leader with a strong B2B enterprise technology background.
• Proven experience leading distributed marketing teams across multiple APAC markets.
• Commercially minded with experience in demand generation, ABM, field marketing and pipeline acceleration.

Responsibilities

• Lead APAC Marketing: own strategy, priorities, budget and performance.
• Build and manage a seven-person regional marketing team with clear goals and execution.
• Act as senior marketing partner to APAC leadership and local GMs/MDs.
• Collaborate with Central Marketing to leverage global scale while staying locally relevant.
• Develop scalable regional demand generation programmes driving engagement and pipeline.
• Balance local programmes with APAC/global initiatives and measure outcomes by business impact.
• Create strategic events and executive engagement programmes across APAC.
• Partner with Global Partnerships to leverage hyperscalers and strategic partners across the region.
• Work with Product Marketing, PR, Partner Marketing and Digital to craft integrated regional plans.

Skills

APAC Marketing

Distributed teams

Demand generation

ABM

Field marketing

Pipeline acceleration

Executive engagement

Partner marketing

Strategic thinking

Business partnering

Job description

Wonderful is seeking an experienced APAC Marketing Lead to build and scale a regional marketing engine across Asia-Pacific. You will own strategy, budget and performance while leading a seven-person team of regional marketers and serving as the senior marketing partner to APAC leadership and local GMs/MDs.

You will collaborate with Central Marketing to ensure programs benefit from global scale yet stay locally relevant, building scalable demand generation programs and a strong partner marketing