Key Account Manager/ Business Development Manager

Minnovation International AB; Stockholms kommun; On-site; SEK 60,000 - 90,000; Full time

Job summary

Minnovation International AB recruits a Business Development Manager / Key Account Manager to drive Nordic channel expansion, mainly in Sweden. You will build partnerships across security, networking, AV, and printing sectors, and map multi-tier distribution opportunities.

The role emphasizes B2B sales, key account management, and GTM collaboration with HQ. You’re fluent in Swedish and English, with 3–5 years in regional channel sales, plus strong relationship-building and analytical skills.

Qualifications

• Bachelor’s degree in Marketing, Business or related fields.
• 3–5 years of experience in B2B or professional channel sales in Northern Europe—preferably within security, networking, AV, or creative printing industries.
• Strong understanding of Nordic consumer electronics and enterprise ecosystems; existing relationships with major distributors are a plus.
• Excellent communication, negotiation, and relationship-building skills across technical and business contexts.
• Capable of market analysis and channel mapping, with solid business acumen and data-driven decision ability.
• Self-motivated, results-oriented, and able to work independently while collaborating with global HQ teams.
• Passionate about emerging technology categories and creative business models.
• Strong teamwork ethic, organizational capability, and ability to thrive in a fast-evolving, multi-category environment.

Responsibilities

• Develop and execute business strategies for B2B and professional sales channels in the Nordic region.
• Identify, engage, and manage key accounts including regional distributors, installers, and service providers.
• Deeply understand local industry structures—installers, resellers, service providers, and DIY/professional dealers—and tailor expansion plans accordingly.
• Build trust-based relationships with key customers and channel partners to integrate our products into their business models.
• Evaluate channel potential and new business opportunities, and propose feasible growth initiatives for each product category.
• Collaborate closely with HQ and product teams to refine GTM strategies (pricing, positioning, promotions, and channel mapping).
• Prepare regular business reports, forecasts, and performance reviews to support strategic decision-making.
• Play a pivotal role in developing a multi-category commercial presence and establishing our long-term local operations foundation.

Skills

Communication skills

Negotiation skills

Relationship-building

Self-motivation

Independent working

Education

Bachelor's degree in Marketing or Business

Job description

About the Role

We are looking for a dynamic Business Development Manager/ Key Account Manager to lead our professional channel expansion in the Nordic region (primarily Sweden and neighboring countries). This role will focus on building and developing key partnerships across sectors such as security, networking (PoE), creative printing, garden tools, and audiovisual solutions — helping our products succeed in non-traditional, multi-tier distribution environments.

Key Responsibilities

• Develop and execute business strategies for B2B and professional sales channels in the Nordic region.
• Identify, engage, and manage key accounts including regional distributors, installers, and service providers.
• Deeply understand local industry structures—installers, resellers, service providers, and DIY/professional dealers—and tailor expansion plans accordingly.
• Build trust-based relationships with key customers and channel partners to integrate our products into their business models.
• Evaluate channel potential and new business opportunities, and propose feasible growth initiatives for each product category.
• Collaborate closely with HQ and product teams to refine GTM strategies (pricing, positioning, promotions, and channel mapping).
• Prepare regular business reports, forecasts, and performance reviews to support strategic decision-making.
• Play a pivotal role in developing a multi-category commercial presence and establishing our long-term local operations foundation.

Requirements

• Fluent in Swedish and English, with a Bachelor’s degree or above in Marketing, Business, or related fields.
• 3–5 years of experience in B2B or professional channel sales in Northern Europe—preferably within security, networking, AV, or creative printing industries.
• Strong understanding of Nordic consumer electronics and enterprise ecosystems; existing relationships with major distributors are a plus.
• Excellent communication, negotiation, and relationship-building skills across technical and business contexts.
• Capable of market analysis and channel mapping, with solid business acumen and data-driven decision ability.
• Self-motivated, results-oriented, and able to work independently while collaborating with global HQ teams.
• Passionate about emerging technology categories and creative business models.
• Strong teamwork ethic, organizational capability, and ability to thrive in a fast-evolving, multi-category environment.

Location:

• Preferably based in Sweden (Stockholm area), with flexibility to travel across Nordic countries.