Growth-Focused Customer Lifecycle Analyst

Strawberryhotels

Stockholms kommun

Hybrid

SEK 700,000 - 900,000

Full time

14 days+

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Benefits offered by this job

Staff discounts

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Job summary

Strawberry is seeking a Customer Lifecycle Analyst to join our Commercial Insights & Personalization team. You will partner with CRM and Omnichannel teams to map customer lifecycles, build dashboards, and deliver actionable insights that drive customer growth and revenue.

You will own data hygiene, segmentation logic, and rigorous experimentation to advance lifecycle marketing. You will report to the Commercial Insights & Personalization leadership and work across Stockholm (Solna) or Oslo with

Qualifications

5+ years of CRM Analytics, Lifecycle Analytics, or Customer Data Analytics experience.
Strong understanding of customer lifetime value, retention strategies, and personalization frameworks.
Proficiency in SQL, visualization tools, and CDP/CRM platforms.

Responsibilities

Explore why customer behavior shifts occur and identify churn/leakage patterns.
Streamline monthly lifecycle reporting with reliable dashboards and data structures.
Design and analyze A/B tests and segmentation with statistical rigor and business impact.
Own data domains end-to-end, from dashboards to commercial storytelling behind the numbers.
Collaborate with Omnichannel team to drive data-driven CRM and lifecycle initiatives.