Senior Marketing Manager

qlub; Riyadh; On-site; SAR 200,000 - 300,000; Full time

Job summary

A transformative fintech startup in Saudi Arabia is seeking a Senior Marketing Manager to lead marketing efforts aimed at driving growth through strategic planning and execution. This role includes building B2B strategies, managing campaigns, and leveraging digital channels. Candidates should have over 5 years of marketing experience in both B2B and B2C settings, and fluency in Arabic and English is required. Join a fast-paced environment and help shape the future of dining payments.

Benefits

Growth opportunities

Dynamic team environment

Innovation-driven projects

Qualifications

• 5+ years of marketing experience, with a focus on B2B and B2C digital marketing.
• Proven experience with digital marketing channels.
• Experience in a fast-paced environment.

Responsibilities

• Build a comprehensive B2B marketing strategy.
• Collaborate with sales and lead generation teams.
• Measure and optimize B2B marketing campaigns.
• Develop and execute marketing campaigns to drive consumer engagement.

Skills

B2B marketing strategy

Digital marketing expertise

Campaign execution

Strategic thinking

Fluent in Arabic and English

Tools

Google Ads

Facebook Ads

Marketing automation tools

CRM systems

Google Analytics

Job description

Overview

Why qlub?

Qlub is revolutionizing the dining experience with ultra-fast, seamless payment solutions. Our technology enables customers to pay in seconds by scanning a QR code – no app download required. From Pay-at-Table QR payments and Digital Menus to Order-and-Pay tech, Payment Links, and SoftPOS terminals, qlub streamlines the entire payment process, making it faster and more convenient for both diners and restaurants. Plus, splitting the bill with friends has never been easier!

We help restaurants focus on what they do best: providing exceptional dining experiences. By removing payment hassles, we increase table turnover and improve operational efficiency, boosting profits. Features like analytics, instant tipping and reviews, and automated accounting empower restaurants to thrive in today’s digital-first world.

We’re a fast-scaling fintech start up transforming payment solutions that go beyond the normal payment methods. Backed by leading investors including Mubadala, E&, Shorooq & Mastercard we have just secured a $30 million investment to drive our next phase of growth - this makes our total raised capital $72 million! This marks one of the largest start up investment rounds in the Middle East — and this is just the beginning. Over the past year, we’ve nearly doubled in size, expanded globally, and continue to grow our network of clients and partners, with our GMV reaching 3x!

This is more than a job, this is a mission to transform qlub and power its growth, we’re building high-performing, diverse teams—and that’s where you come in!

The role

As full-time Senior Marketing Manager in KSA, you will be reporting to the country MDs and leading our marketing efforts and drive growth through strategic planning and execution.

As a Senior Marketing Manager focusing on leading marketing efforts, you’ll be responsible for:

Responsibilities

• Build a comprehensive B2B marketing strategy to increase the number and quality of inbound leads
• Collaborate with sales and lead generation teams to align marketing efforts with sales goals
• Measure and optimize B2B marketing campaigns
• Leverage digital marketing channels such as LinkedIn, Google Ads, and email marketing to reach B2B audiences
• Develop and Execute B2C Brand Strategy: Build a strong B2C brand identity and messaging framework
• Develop and execute marketing campaigns to drive consumer engagement and conversions
• Manage social media, content marketing, and influencer partnerships
• Analyze consumer behavior and preferences to inform marketing strategies
• Utilize digital marketing channels such as Facebook, Twitter, Snapchat, Instagram, and Google Ads to reach B2C audiences

• Marketing Execution: Develop and manage marketing budgets and forecasts
• Lead and manage a team of marketing professionals (or work independently, depending on the company structure)
• Collaborate with cross-functional teams, including sales, product, and customer success
• Measure and report on marketing performance using key metrics (e.g., lead generation, conversion rates, ROI)

• Data-Driven Decision Making: Use data and analytics to inform marketing strategies and optimize campaigns
• Track and measure key performance indicators (KPIs) to evaluate marketing effectiveness
• Conduct market research and competitive analysis to stay ahead of industry trends

Qualifications

• Experience: 5+ years of marketing experience, with a focus on B2B and B2C digital marketing
• Language: Fluent in Arabic and English
• Digital Marketing Expertise: Proven experience with digital marketing channels such as Google Ads, Facebook Ads, Twitter, Snapchat, LinkedIn Ads, and email marketing
• Familiarity with marketing automation tools and CRM systems
• Experience with data analytics and reporting tools (e.g., Google Analytics)
• Skills: Strategic thinking and planning; Campaign execution and management; Excellent communication and collaboration skills
• Industry: Experience in the technology industry is a plus

What we offer

Be part of an exciting, fast-paced environment, where you can grow the business from an early-stage start-up into a global organization. Drive growth and tailoring of fast-evolving new products and features. Work with highly motivated people, enthusiastic about improving the customer experience at table-service restaurants.

Sounds like you? Are you excited by this opportunity? If so, “Apply now”.