Senior Copywriter — Bilingual Arabic/English Campaigns

Rasan; Riyadh; On-site; SAR 180,000 - 300,000; Full time

Job summary

Rasan in Riyadh seeks a Senior Copywriter to shape and protect the brand voice across Arabic and English content, developing campaign platforms, messaging, scripts, and channel-specific copy while ensuring cultural relevance and high quality.

You will collaborate with marketing and design teams to translate complex propositions into customer benefits, and guide junior writers and agencies to maintain consistency and excellence across campaigns.

Qualifications

• Bachelor's degree or higher in marketing, business, or related field.
• Experience crafting bilingual Arabic/English copy.
• Strong portfolio of brand and performance content.

Responsibilities

• Develop original creative concepts and messaging aligned with brand objectives.
• Translate ideas into headlines, taglines, and supporting copy.
• Lead bilingual content across campaigns, social, websites, and emails.
• Review and elevate work from junior writers and agencies.
• Present concepts to stakeholders with clear rationale.

Skills

Creative writing

Bilingual Arabic/English

Campaign development

Audience insights

AI-assisted writing

Education

Bachelor's degree in Marketing or related field

Tools

AI writing tools

Job description

Rasan in Riyadh seeks a Senior Copywriter to shape and protect the brand voice across Arabic and English content, developing campaign platforms, messaging, scripts, and channel-specific copy while ensuring cultural relevance and high quality.

You will collaborate with marketing and design teams to translate complex propositions into customer benefits, and guide junior writers and agencies to maintain consistency and excellence across campaigns.