RWRSA - Cluster Marketing Manager

Rosewood Hotel Group; Umluj; On-site; SAR 240,000 - 360,000; Full time

Job summary

Rosewood Hotel Group seeks a Cluster Marketing Manager to elevate digital marketing for Rosewood AMAALA and Rosewood Red Sea. Based at The Red Sea with regular travel to AMAALA, you will shape strategy, oversee content, and drive brand storytelling across channels to enhance awareness, engagement, and revenue.

This role blends creative storytelling with performance marketing, requiring leadership across stakeholders, agencies, and a high-performing content team in a luxury hospitality context.

Qualifications

• Experience managing integrated digital marketing campaigns across multiple channels.
• Strong storytelling with a focus on performance marketing and brand strategy.
• Fluency in English and Arabic.
• Proven leadership of creative teams and agency partners.

Responsibilities

• Develop and execute integrated digital marketing strategies across SEO, SEM, paid media, email, CRM, and site optimization.
• Lead social media strategy and editorial planning for Rosewood Amaal and Rosewood Red Sea.
• Direct content production across photography, videography, and short-form video with a creative team.
• Build and manage influencer partnerships from outreach to performance evaluation.
• Monitor campaign performance with analytics, A/B testing, and conversion analysis.

Job description

OUR PURPOSE AND CULTURE

At Rosewood Hotel Group, we are guided by our purpose of Enriching Lives and Creating Lasting Impressions. We believe that hospitality is about people and place, creating meaningful experiences for our guests, associates, partners, and the communities we serve. With a culture built on relationship hospitality, we empower our associates to bring passion, creativity, and a sense of purpose to everything they do.

THE TEAM

You will join the Sales & Marketing team supporting both Rosewood AMAALA and Rosewood Red Sea, two of the most anticipated luxury lifestyle destinations in the world. Reporting to the Cluster Director of Communications with a dotted-line relationship to the Cluster Director of Sales & Marketing, you will work closely with corporate teams, agency partners, and operational leaders across both properties. You will also lead and mentor two Content Creators, driving content excellence and digital storytelling across the cluster.

YOUR ROLE

As Cluster Marketing Manager, you will be responsible for shaping and elevating the digital presence of Rosewood AMAALA and Rosewood Red Sea. Based at The Red Sea with regular travel to AMAALA, you will lead the strategy, execution, and optimization of digital marketing, social media, content creation, influencer partnerships, and online brand expression across both properties.

This is a highly visible and creative role requiring a strategic marketer who can seamlessly balance brand storytelling with commercial performance. You will transform the unique cultural, wellness, and regenerative narratives of each destination into compelling digital experiences that drive brand awareness, engagement, guest consideration, and revenue. Working across multiple stakeholders, you will bring together creativity, analytics, and leadership to ensure every digital touchpoint reflects Rosewood's philosophy of A Sense of Place.

HOW YOU’LL MAKE THE PLACE

• Develop and execute integrated digital marketing strategies across SEO, SEM, paid media, email marketing, CRM initiatives, retargeting campaigns, and website optimization to support commercial objectives.
• Lead the social media strategy and editorial planning for both properties, ensuring all content aligns with Rosewood's brand standards, seasonal priorities, and destination storytelling.
• Direct content production across photography, videography, short-form video, editorial content, and social-first campaigns, providing creative leadership to Content Creators and agency partners.
• Develop and manage influencer and creator partnerships, from identification and contracting through content planning, hosting experiences, performance evaluation, and long-term relationship building.
• Monitor and optimize campaign performance through analytics, reporting, A/B testing, sentiment monitoring, audience insights, and conversion analysis to maximize return on investment.
• Maintain the integrity of digital brand presence across websites, social channels, OTAs, and third-party platforms, ensuring content accuracy, visual consistency, and brand compliance.
• Partner closely with Communications, Revenue, Reservations, Food & Beverage, Wellness, Retail, Operations, and corporate teams to support launches, promotions, events, and guest engagement initiatives.
• Mentor and develop a high-performing content team while fostering collaboration across stakeholders, agencies, destination partners, and leadership teams.

COULD THIS BE YOU?

• You are an innovative digital marketer who combines creative storytelling with a strong understanding of performance marketing and brand strategy.
• You have experience managing integrated digital marketing campaigns across multiple channels and using data-driven insights to improve engagement, conversion, and commercial performance.
• You are passionate about luxury hospitality, travel, wellness, lifestyle, or destination marketing and understand how to create aspirational content for sophisticated audiences.
• You have successfully led social media, content creation, influencer collaborations, and brand partnerships, delivering measurable business results.
• You are confident managing content production processes, creative briefs, agency relationships, and digital asset libraries while maintaining exceptional quality standards.
• You possess strong analytical capabilities and are comfortable working with digital marketing platforms, website analytics, CRM systems, campaign reporting, and performance dashboards.
• You are an effective people leader who can coach, motivate, and develop creative talent while managing multiple priorities across different properties and stakeholder groups.
• You communicate with confidenceand professionalism, building strong relationships with senior leaders, corporate teams, partners, influencers, and high-profile guests. Fluency in both English and Arabic will set you up for success in this role.

OUR BENEFITS

We offer a competitive compensation and benefits package designed to support your wellbeing, growth, and career development. As part of Rosewood Hotel Group, you will have the opportunity to build your career within a global luxury hospitality company while working alongside passionate professionals committed to excellence.

OUR COMMITMENT TO YOU

At Rosewood Hotel Group, we are committed to creating an inclusive environment where every associate feels valued, respected, and empowered to succeed. We celebrate diversity and welcome individuals from all backgrounds, experiences, and perspectives. Through ongoing learning, development opportunities, and a culture of collaboration, we support our associates in reaching their full potential while creating exceptional experiences for our guests.