Retail Improvement

Geely Auto International; Riyadh; On-site; SAR 180,000 - 260,000; Full time

Job summary

Geely Auto International seeks a regional Retail Operations Specialist to support dealers in elevating end-to-end retail performance across GCC markets. You will oversee showroom management, customer reception, test drives, and vehicle delivery processes, plus conduct audits and develop tailored improvement plans.

The role requires a Bachelor\u2019s degree in Marketing, Business Administration, or automotive fields, 3+ years in automotive retail, and strong data analysis with Excel/PowerPoint.

Qualifications

• Bachelor’s degree or above in Marketing, Business Administration, Automotive Engineering or related fields preferred.
• At least 3 years in automotive retail or dealership operations or equivalent.
• Familiar with 4S/retail network models and GCC market.
• Strong data-driven approach to optimize performance.
• Excellent interpersonal and cross-cultural communication skills.

Responsibilities

• Support dealers in improving end-to-end retail capabilities, including showroom management, customer reception, test drive operations, and delivery processes.
• Conduct site visits and online audits to assess dealership performance and develop tailored improvement plans.
• Ensure brand retail standards at dealer level, covering customer interaction, test drives, sales scripts, and handover experience.
• Analyze dealership sales data and lead conversion metrics to optimize performance and meet targets.
• Bridge HQ and dealers to rollout pricing, incentives, and promotional strategies.
• Generate best practice reports and share successful retail optimization cases with regional team.
• Support new dealership openings and help build their retail systems, including staff onboarding and training.

Skills

Front-line sales KPIs

Data analysis

MS Office (Excel, PowerPoint)

Interpersonal and coordination skills

Cross-cultural communication

English fluent

NEV/ OEMs knowledge

Retail operations standards

Education

Bachelor’s degree or higher in Marketing, Business Administration, Automotive Engineering or related field

Tools

Excel (MS Office)

PowerPoint

Job description

• Support dealers in improving end-to-end retail capabilities, including showroom management, customer reception, test drive operations, and vehicle delivery processes.
• Conduct regular site visits and online audits to assess dealership performance, identify issues, and develop tailored improvement plans.
• Ensure the implementation of brand retail standards at the dealer level, covering customer interaction, test drives, sales scripts, and handover experience.
• Analyze dealership sales data and lead conversion metrics to optimize performance and assist in achieving sales targets.
• Act as a communication bridge between HQ and dealers, ensuring effective rollout of pricing, incentive, and promotional strategies.
• Generate best practice reports and share successful retail optimization cases with the regional team.
• Support new dealership openings and assist in building their retail systems, including staff onboarding and training.
• Bachelor’s degree or above in Marketing, Business Administration, Automotive Engineering or related fields preferred.
• At least 3 years of experience in automotive retail or dealership operations, familiar with 4S/retail network models.
• Strong understanding of front-line sales KPIs and the ability to drive improvements based on data insights.
• Excellent interpersonal and coordination skills to work across HQ, regional teams, and dealers.
• Proficient in MS Office, especially Excel and PowerPoint, with strong data analysis capabilities.
• Fluent in English; Chinese or Arabic is a plus. Strong cross-cultural communication skills required.
• Experience in NEV brands or OEMs with overseas retail support background.
• Experience in developing or implementing retail operational standards.
• Familiarity with retail habits and consumer behavior in the GCC market.