Regional Director, Marketing Services & Growth (KBO)

Visa; Riyadh; Hybrid; SAR 900,000 - 1,500,000; Full time

Job summary

Visa is seeking a seasoned leader to grow Marketing Services across KSA, Bahrain and Oman, translating the CEMEA strategy into a sub-regional plan and winning new business with financial institutions, merchants and fintechs.

The role collaborates with VCA, Sales, Finance, and country leadership to deliver strategy, brand advisory, insights, and omnichannel marketing execution while leading a high-performing KBO team in a fast-paced environment.

Qualifications

• Minimum 15 years of work experience with a Bachelor’s Degree or at least 12 years of experience with an Advanced degree.
• Proven leader with a track record of building diverse, top performing and highly engaged teams
• Independent, self-starter with a proven record of driving complex strategies across large teams
• Strong relationship building experience along with the ability to collaborate and work across countries and various business units to execute on a strategy and develop a new business
• Strong influencing skills across a matrix environment
• Ability to structure and manage complex projects and processes with multiple stakeholders at both senior and junior levels
• Able to identify issues, conduct analyses, synthesize findings, and make recommendations
• Personal presence and ability to clearly communicate compelling messages to senior level executives, excellent presentation skills, including strong oral and writing capabilities
• Proven ability to build and develop a goal-oriented culture and continually raise the bar for team achievements
• Executes decisions with the goals and vision of the company in mind, acts as a representative of the company brand both internally and externally
• Client marketing, consulting, sales, or other client-facing experience required
• Ability to quickly understand market/client business strategies and needs, and use that to identify opportunities for joint marketing programmes that deliver growth for the client and Visa
• Prior experience identifying, scoping, pitching, and advising Clients on data-driven marketing strategies preferred, in market or in region experience preferred
• Strong critical thinking and problem-solving skills, strong analytic skills, ability to translate data and insights into marketing strategies
• Deep understanding of the payments marketing landscape and working knowledge of payment product economics preferred
• Comfortable operating in white space , proactively pursuing new ideas/capabilities, building out a playbook approach enabling scalable/ repeatable solutions
• Strong financial acumen and ability to partner with all divisions of Finance.

Responsibilities

• Own the KBO Marketing Services pipeline P&L and financials to meet short-, medium-, and long-term goals and objectives
• Develop senior relationships with clients across financial institutions, merchants and fintechs and build a clear understanding of their business objectives, marketing priorities and success measures
• Develop and commercialize marketing advisory and services that align client needs with Visa’s brand positioning, sponsorship assets, data insights and execution capabilities
• Partner with Visa Consulting & Analytics (VCA), Products, Sales, Finance and the KBO country leadership to deliver a coordinated One Visa approach for clients
• Build leading and continuously developing a high-performing client-facing Marketing Services team across KSA, Bahrain and Oman
• Managing the annual planning cycle through a strategic bottom-up approach including pipeline governance, resource prioritization, delivery oversight and financial rigor
• Expanding advisory, digital martech and measurement capabilities, maintaining client satisfaction and providing clear executive-level communications on performance risks and progress
• Leading on overall policy and process governance, quality assurance and delivery excellence in partnership with supporting business functions such as Compliance, Sourcing and Controllership

Skills

Strategic leadership

Client relationship building

Cross-country collaboration

Strategic marketing

Executive communication

Project management

Data-driven marketing

Analytical thinking

Financial acumen

Payments industry knowledge

Job description

Visa is seeking a seasoned leader to grow Marketing Services across KSA, Bahrain and Oman, translating the CEMEA strategy into a sub-regional plan and winning new business with financial institutions, merchants and fintechs.

The role collaborates with VCA, Sales, Finance, and country leadership to deliver strategy, brand advisory, insights, and omnichannel marketing execution while leading a high-performing KBO team in a fast-paced environment.