Pre-Salesman - Ambient

The Saudia Dairy and Foodstuff Company; Riyadh; On-site; SAR 60,000 - 90,000; Full time

Job summary

SADAFCO is seeking a proactive field sales professional to drive pre-sales activities, manage stock and merchandise, and secure timely collections across outlets in the Riyadh region.

You will follow journey plans, optimize routes, and report on new outlets, while ensuring product visibility and replenishment. The role emphasizes customer relations, asset care, and accurate documentation in daily operations.

Qualifications

• Experience in FMCG sales in KSA.
• Able to manage stock and returns.
• Proficient with MSFA or mobile sales applications.
• Strong communication and negotiation skills.

Responsibilities

• Execute pre-sales calls following the journey plan to meet sales targets.
• Develop and refine route by reporting new outlets and closures to the Supervisor.
• Suggest orders to ensure maximum SKU availability and accurate stock in outlets.
• Record stock of all SKUs in each outlet with accuracy.
• Replenish and display products per merchandising policy to boost shelf space.
• Maintain assets (Chillers/Freezers) in good condition and report issues.
• Oversee delivery and collect payments per terms; file TC invoices.
• Manage stock in stores/backroom to prevent bad returns and damage.
• Complete all sales administration on time and ensure daily collections are deposited.
• Sync MSFA orders after market visits and discuss daily activity and KPIs.
• Keep designated vehicle clean, maintain uniform, and uphold professional conduct.

Skills

Sales planning

Route planning

Merchandising

MSFA usage

Stock management

Customer relation

Job description

To execute pre-Sales Calls as per journey plan (JP) to achieve sales targets by selling to all customers all SKUs and assure product availability, visibility, and replenishment.

Key Accountabilities

1. Sales

• Follow designated Journey Plans and ensure there are no call exceptions and non-buying customers.
• Further, develop and refine the route by informing the Sales Supervisor of new outlets opening and outlets closing within the route.
• Provide customers with suggested orders ensuring maximum SKU availability in outlets by following recommended orders.
• Record accurate stock of all relevant SKUs in each outlet.

2. Product Display/ Assets/ Point of Sales(POS) material

• Replenishment and display products as per merchandising policy in order to increase shelf space and off-take.
• Ensure effective utilization and maintenance of company assets (Chillers/ Freezers) with zero tolerance for non-SADAFCO products.
• Immediately report maintenance issues to supervisors.
• Any misuse of assets by customers to be reported to the sales supervisor immediately.
• Ensure POS is displayed in outlets as per company policy.

3. Invoicing & Collection

• Oversee proper delivery of goods by the delivery team and collect payment as per terms
• Ensure that all Temporary Credit (TC) invoices are collected within the TC credit policy.
• Ensure all TC invoices are properly filed and kept with the relevant supervisor.

4. Stock Management

• On receipt of the returned products from stores, review and sign the same. On return from the market, reconcile the returned product with the storekeeper as per company policy.
• As per company policy, review and sign the documents after having checked and confirmed good products received as returns from the market. Reconcile the good returns with the storekeepers and sign the relevant documents.
• Manage stock in stores and backroom to avoid bad returns and damaged product.

5. Sales Administration

• Ensure all Sales related administration is completed correctly and on time.
• Ensure daily collections are properly deposited with the cashier in a timely manner.

6. Mobile Sales Force Application(MSFA)

• After returning from the market, ensure sync of orders for delivery on the next working day. Complete daily MSFA endorsement with the supervisor and discuss the daily activity. Discuss opportunities for market development. Review sales achievement against targets. Review other KPIs and agree next steps and actions.

7. Appearance & Conduct

• Ensure that your designated vehicle is clean inside and out.
• Ensure uniform and personal grooming is as per the company standard.
• Ensure a professional behavior at all times
• Remember you are representing SADAFCO.