Oman Campus Marketing Lead — Growth & Ambassadors

Unipal ?; Riyadh; On-site; SAR 152,000 - 261,000; Full time

Job summary

Unipal is expanding in Oman and seeks a Marketing Executive to grow the student audience on campus and online. You will collaborate with central marketing to localize campaigns, build a ground presence with university partners, and drive app adoption through campus events.

You will run ambassador programs, co-marketing with brands, and content on-ground while tracking results to iterate strategies. Fluency in Arabic/English is a plus, and a self-driven attitude is essential.

Qualifications

• 1-4 years in marketing, ideally in growth, community, field, or student marketing.
• Experience running events, activations, or ambassador programmes.
• Comfortable with targets and numbers: you know which channel brought in which users.
• Good knowledge of Oman's universities and student culture.
• Self-driven: comfortable building from zero in a new market.
• Confident building relationships with students, universities, and brands.

Responsibilities

• Grow app downloads, sign-ups, and active students in Oman against monthly targets.
• Plan and run campus activations, events, and stands at Oman's universities and colleges.
• Build and manage a student ambassador programme from scratch.
• Run co-marketing campaigns with partner brands to drive redemptions.
• Brief the central Content Creator on local content needs and get content shot on the ground.
• Manage local social activity and community engagement for the Omani audience.
• Track campaign results and report what works, what doesn't, and what you'll change.
• Build relationships with university student clubs, societies, and staff.

Skills

Marketing

Growth marketing

Event management

Data-driven

Relationship building

Tools

Social media tools

Job description

Unipal is expanding in Oman and seeks a Marketing Executive to grow the student audience on campus and online. You will collaborate with central marketing to localize campaigns, build a ground presence with university partners, and drive app adoption through campus events.

You will run ambassador programs, co-marketing with brands, and content on-ground while tracking results to iterate strategies. Fluency in Arabic/English is a plus, and a self-driven attitude is essential.