Marketing Specialist

RAM Systems Company; Riyadh Region; On-site; SAR 60,000 - 90,000; Full time

Job summary

RAM Systems Company is seeking a Marketing Specialist to build brand awareness and promote innovative software, hardware, and 3D printing solutions in Riyadh, Saudi Arabia. You will own brand definition, campaign design, and cross-channel execution.

The role requires 2-3 years in marketing with a passion for XR, CAD, and emerging technologies. English communication skills are essential; experience with CRM tools like Salesforce and digital advertising platforms is a plus.

Qualifications

• Bachelor's degree in business administration, marketing, engineering, or related fields.
• Certifications in Digital Marketing, SEO, or related domains preferred.
• 2-3 years of marketing experience for non-Saudi; exposure to CAD/CAM software or XR solutions is a plus.

Responsibilities

• Define and manage brand values and RAMsys product offerings; ensure partner interactions reflect brand values.
• Design and execute multi-channel marketing campaigns to promote offerings.
• Oversee social media platforms (LinkedIn, Twitter, Instagram, Facebook) and grow engagement.
• Promote software solutions and 3D printers through promotional campaigns across channels.
• Identify growth opportunities and penetration into new markets (growth hacking).
• Build and run A/B tests to improve campaign performance and conversion rates.
• Manage RAM Systems website, optimize for user experience and conversions, and implement SEO.
• Organize and manage digital assets including product content and user-generated content.

Skills

XR marketing

CAD/3D printing

Campaign design

Analytics (GA, A/B)

CRM tools (Salesforce)

English communication

Education

Bachelor's degree in business administration/Marketing/Engineering

Tools

Google Ads

LinkedIn Campaigns

Salesforce CRM

Job description

Marketing Specialist

Location: Riyadh, Saudi Arabia

Job Type: Full-Time

Company: RAM Systems Company

Details About The Opportunity

At RAM Systems Company marketing professionals are at the core of our growth strategy. Tasked with building brand awareness, promoting innovative solutions in software and Hardware, the marketing team plays a pivotal role in driving business success.

We are looking for creative and self-driven individuals who thrive in dynamic environments, are eager to learn, and are ready to engage in multiple projects. If you are passionate about influencing audience growth, driving impactful campaigns, and promoting cutting-edge technology, this role is for you.

What You Will Do

• Define and manage our brand: develop and articulate the brand values of RAMsys and its product offerings. Ensure all company partner interactions reflect these values, enhancing the overall experience.

Key Responsibilities

• Brand Management: Define and communicate brand values, ensuring alignment with customer and partner expectations.
• Campaign Management: Highlight the most relevant products and solutions for each sales cycle. Design and execute marketing materials and communications to promote offerings effectively.
• Social Media Management: Oversee and manage all social media platforms, including LinkedIn, Twitter, Instagram, and Facebook. Develop and execute strategies to grow engagement and align with marketing objectives.
• Promotional Campaigns: Execute multi-channel campaigns (email, SMS, social media) to promote software solutions and 3D printers. Monitor performance metrics and optimize campaigns for maximum impact.
• Growth Hacking: Identify innovative strategies to expand the customer base and penetrate new markets.
• A/B Testing: Conduct A/B testing across campaigns to optimize performance and improve conversion rates.
• Website And SEO Management: Oversee the RAM Systems website, ensuring it remains user-friendly, and conversion optimized. Implement SEO strategies to drive organic traffic and improve search engine rankings.
• Digital Asset Management: Manage digital assets, including product content and user-generated content.

Education And Experience

• Bachelor's degree in business administration, Marketing, Engineering, or related fields.
• Certifications in Digital Marketing, SEO, or related domains are preferred.
• Experience for non-Saudi 2-3 years in marketing, preferably with exposure to CAD/CAM software or XR solutions.
• Experience in promoting engineering solutions and 3D printing technologies is a significant advantage.

Skills And Requirements

• Strong passion for emerging technologies, especially XR, CAD, and 3D printing.
• Proven ability to design and execute result-driven marketing campaigns.
• Exceptional written and verbal communication skills in English.
• Data-driven mindset with expertise in Google Analytics, A/B testing, and performance metrics.
• Proficiency with CRM tools like Salesforce and marketing platforms (Google Ads, LinkedIn Campaigns).
• Highly motivated, organized, and detail-oriented, with strong problem-solving skills.

Contact us: [e-mail], [e-mail], [phone]

Visit our HQ: 6201 Othman Bin Affan, 2828 Al Narjis Dist., Riyadh 13328, Saudi Arabia