Marketing Specialist

Opus; Riyadh; On-site; SAR 60,000 - 120,000; Full time

Job summary

Opus in Riyadh is seeking a proactive Marketing Specialist to help implement marketing plans, manage campaigns and content, and analyze market trends to boost brand awareness and sales. You will engage across digital and traditional channels and collaborate with sales, design, and operations teams to ensure campaigns are executed effectively.

You will monitor performance, prepare reports, and contribute to developing offers and promotional activities, with strong emphasis on Arabic and English

Qualifications

• Bachelor’s degree in Marketing or Business Administration or a related field.
• 1–4 years of experience in the marketing field.
• Good knowledge of digital marketing and social media platforms.
• Skill in preparing content and reports and analyzing data.
• Proficiency in using Microsoft Office and digital marketing tools.
• Good communication, organization, and teamwork skills.
• Proficiency in Arabic and English.

Responsibilities

• Implement marketing plans and campaigns according to the approved strategy.
• Manage and update social media accounts and prepare content.
• Contribute to digital and traditional advertising campaigns.
• Monitor campaign performance and prepare reports.
• Study the market, competitors, and customer trends.
• Coordinate with sales, operations, and design teams to execute campaigns.
• Communicate with advertising agencies and suppliers and follow up on marketing activities.
• Assist in organizing marketing events.
• Monitor the brand’s visual identity and ensure it is applied correctly.
• Prepare marketing content, presentations, and promotional materials.
• Track marketing KPIs and provide improvement recommendations.

Skills

Digital marketing

Social media management

Content creation

Data analysis

Microsoft Office

Arabic & English

Education

Bachelor's degree in Marketing or Business Administration

Tools

Microsoft Office

Digital marketing tools

Analytics tools

Job description

Job Purpose

Contribute to the implementation of marketing plans and strategies, manage marketing campaigns and content, and analyze the market and customers to enhance the brand, support increased sales, and achieve the company’s objectives.

Duties and Responsibilities

• Implement marketing plans and campaigns according to the approved strategy.




• Manage and update social media accounts and prepare suitable content.




• Contribute to the preparation of digital and traditional advertising campaigns.




• Monitor campaign performance, analyze results, and prepare reports.




• Study the market and competitors and track customer trends.




• Contribute to developing offers and promotional activities.




• Coordinate with sales, operations, and design teams to ensure campaigns are executed efficiently.




• Communicate with advertising agencies and suppliers and follow up on marketing activities.




• Assist in organizing marketing events and activities.




• Monitor the brand’s visual identity and ensure it is applied correctly.




• Prepare marketing content, presentations, and promotional materials.




• Track marketing performance indicators and submit recommendations to improve results.

Qualifications and Experience

• Bachelor’s degree in Marketing or Business Administration or a related field.




• 1–4 years of experience in the marketing field.




• Good knowledge of digital marketing and social media platforms.




• Skill in preparing content and reports and analyzing data.




• Proficiency in using Microsoft Office and digital marketing tools.




• Good communication, organization, and teamwork skills.




• Proficiency in Arabic and English.