Marketing & Advertising Director (MAD002)

foregroundllc; Riyadh; On-site; SAR 250,000 - 380,000; Full time

Job summary

Foreground is seeking a Marketing & Advertising Director to lead transformative marketing initiatives for a leading education and vocational training group in Riyadh. You will design and execute high-impact campaigns, manage substantial budgets, oversee events and exhibitions, and drive omnichannel strategies across digital and traditional media.

The ideal candidate has 10+ years in marketing (5+ in leadership), exceptional bilingual communication in Arabic and English, and a proven record of

Qualifications

• 10+ years in marketing, with at least 5 years in a leadership role.
• Proven track record of managing large budgets and executing high-profile campaigns.
• Experience in event planning, lead generation, and digital marketing across diverse platforms.

Responsibilities

• Strategic Marketing Leadership: develop and implement comprehensive marketing strategies aligned with Vision 2030 and organizational goals.
• Campaign & Budget Oversight: lead large-scale campaigns with substantial budgets and optimize ROI using analytics.
• Event and Exhibition Management: plan and execute exhibitions and strategic events to strengthen brand positioning and partnerships.
• Digital and Traditional Marketing Excellence: oversee omnichannel campaigns (SEO, PPC, social, email, traditional advertising).
• Performance Monitoring & Insights: define KPIs and present actionable reports to stakeholders.

Skills

Strategic marketing

Budget management

Digital marketing

Leadership

CRM platforms

Analytics

Job description

Foreground is proud to partner with a prominent leader in the education and vocational training sector to recruit a Marketing & Advertising Director. This role presents an unparalleled opportunity for a forward-thinking professional to lead transformative marketing initiatives for a respected organization. If you thrive on innovation, strategic leadership, and measurable success, this role is for you.

Role Overview:

The Marketing & Advertising Director will drive the development and execution of high-impact marketing strategies, ensuring alignment with the organizations goals and vision. This is a senior role with significant responsibilities, including managing large marketing budgets, designing creative campaigns, and leading a talented team to deliver exceptional results.

Key Responsibilities:

1. Strategic Marketing Leadership:
   • Develop and implement comprehensive marketing strategies that resonate with the educational sectors unique needs.
   • Align marketing initiatives with the organizations broader vision and goals, particularly those linked to Saudi Arabias Vision 2030.
   • Foster an innovative, performance-driven culture within the marketing team.
2. Campaign & Budget Oversight:
   • Lead large-scale marketing campaigns, ensuring efficient allocation of substantial budgets for maximum ROI.
   • Leverage analytics and data to refine strategies and improve campaign performance.
3. Event and Exhibition Management:
   • Plan and execute exhibitions, trade shows, and strategic events to strengthen brand positioning.
   • Build relationships with sponsors and partners to enhance event effectiveness and visibility.
4. Digital and Traditional Marketing Excellence:
   • Oversee omnichannel campaigns, including SEO, PPC, social media, email marketing, and traditional advertising.
   • Integrate innovative marketing approaches to attract and nurture leads effectively.
5. Performance Monitoring & Insights:
   • Define and track KPIs to evaluate marketing initiatives success.
   • Present actionable insights and detailed reports to stakeholders, driving data-informed decision-making.

What Youll Bring to the Table:

• Experience:
  • 10+ years in marketing, with at least 5 years in a leadership role.
  • Proven track record of managing large budgets and executing high-profile campaigns.
  • Experience in event planning, lead generation, and digital marketing across diverse platforms.
• Skills:
  • Strategic mindset with a focus on innovation and measurable results.
  • Expertise in CRM platforms, marketing tools, and analytics software.
  • Exceptional bilingual communication (Arabic and English).