FMCG Marketing Lead - KSA Growth & Partnerships

Kinza - كينزا; Jeddah; On-site; SAR 240,000 - 360,000; Full time

Job summary

Kinza - كينزا is seeking an experienced FMCG Marketing Manager to lead marketing activities across the Saudi market, driving market share and volume growth while managing distributor partnerships and ensuring strong in-market execution.

The role requires building and leading a high-performing marketing team, overseeing sponsorships, partnerships, and social media, and monitoring budgets and performance to deliver impactful marketing initiatives in Saudi Arabia.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum 8 years of marketing experience in FMCG/beverages in Saudi Arabia.
• At least 3 years leading a market or channel marketing team and distributor relationships.
• Strong experience in Market & Channel Strategy and Distributor JBP Management.
• Solid knowledge of Trade & Shopper Marketing and in-market execution.
• Experience in Marketing Budget Management.
• Strong commercial acumen, leadership, influencing, and negotiation skills.

Responsibilities

• Develop the KSA market marketing strategy and key-market calendar.
• Manage Distributor Joint Business Plans (JBP) and brand compliance standards with Sales and Commercial teams.
• Set and monitor Perfect Store standards and ensure effective in-market execution.
• Lead and develop the KSA marketing team across sponsorships, partnerships, and social media.
• Manage the KSA marketing budget and conduct post-investment reviews.
• Monitor market performance, competitor activity, and consumer trends and recommend corrective actions to drive growth.

Skills

Marketing strategy

Leadership

Distributor management

Trade & Shopper Marketing

Budget management

Negotiation

Market analytics

Education

Bachelor's degree in Marketing, Business Administration, or related field

Job description

Kinza - كينزا is seeking an experienced FMCG Marketing Manager to lead marketing activities across the Saudi market, driving market share and volume growth while managing distributor partnerships and ensuring strong in-market execution.

The role requires building and leading a high-performing marketing team, overseeing sponsorships, partnerships, and social media, and monitoring budgets and performance to deliver impactful marketing initiatives in Saudi Arabia.