Brand Manager

Kinetic Business Solutions; Saudi Arabia; On-site; SAR 120,000 - 180,000; Full time

Job summary

Kinetic Business Solutions, in partnership with a leading pharmaceutical company in Riyadh, seeks a Brand Manager to develop and execute brand plans, drive product performance, and identify growth opportunities across the portfolio.

You will analyze market trends, lead marketing campaigns, collaborate with Sales, Medical, Regulatory, and Market Access teams, and ensure compliance with SFDA and company policies. Saudi national applicants only.

Qualifications

• Bachelor's degree or higher in Pharmacy, Life Sciences, Medicine, Business, Marketing, or related discipline.
• 2–3 years in pharmaceutical industry, with Brand/Product Management experience, consumer health preferred.
• Experience in developing and executing brand plans and marketing strategies.
• Experience working cross-functionally with Sales, Medical, Regulatory, and other functions.

Responsibilities

• Develop and implement brand strategies and annual plans aligned with business objectives.
• Analyze market trends, insights, competitor activity, and sales performance to identify growth opportunities.
• Develop marketing campaigns and promotional initiatives based on insights.
• Lead marketing activities including materials, campaigns, and education initiatives.
• Collaborate with Sales to ensure effective implementation of brand strategies and field activities.
• Ensure all activities comply with SFDA requirements and company policies.

Skills

Brand management

Market analysis

Cross-functional collaboration

Project management

Education

Bachelor's degree in Pharmacy/Life Sciences

Job description

Kinetic is partnering with a leading pharmaceutical company based in Riyadh, KSA.

The Brand Manager will be responsible for developing and executing brand plans, driving product performance, and identifying market growth opportunities across the assigned portfolio.

Responsibilities:

• Develop and implement brand strategies and annual brand plans aligned with business objectives.
• Analyze market trends, customer insights, competitor activities, and sales performance to identify growth opportunities.
• Develop marketing strategies, campaigns, and promotional initiatives based on market insights.
• Lead marketing activities, including promotional materials, campaigns, and educational initiatives.
• Work closely with the Sales team to ensure effective implementation of brand strategies and field activities.
• Ensure all marketing activities comply with SFDA requirements, company policies, and applicable industry codes.

Requirements:

• Bachelor's degree in Pharmacy, Life Sciences, Medicine, Business, Marketing, or a related discipline.
• 2–3 years of pharmaceutical industry experience, with experience in Brand/Product Management, particularly in Consumer Health.
• Experience in developing and executing brand plans and marketing strategies.
• Experience working cross-functionally with Sales, Medical, Market Access, Regulatory, and other business functions.
• Strong communication, analytical, and project management skills.
• This position is open to Saudi nationals only, in line with Saudization requirements.