Brand Growth Manager – FMCG & 360 Campaigns

Mondelez International

Jeddah

On-site

SAR 250,000 - 390,000

Full time

4 days ago

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Job summary

Mondelēz International in the Middle East, North Africa and Pakistan seeks a seasoned marketing leader to drive brand strategy for flagship brands, develop product and packaging initiatives, and implement pricing plans to fuel sustainable growth. You will collaborate with cross-functional teams and external agencies to plan 360-degree campaigns that meet revenue targets.

You will translate consumer insights into actionable plans, ensuring strong brand positioning and performance across markets

Qualifications

Minimum 5 years of relevant marketing experience, preferably within the FMCG industry.
Strong experience in brand management, marketing planning, and campaign execution.
Strong understanding of consumer behavior, brand strategy, and brand positioning.
Experience developing and executing integrated marketing communication and 360-degree campaigns.
Experience working with cross-functional teams and external agencies.
Knowledge of the Saudi consumer and commercial market is preferred.

Responsibilities

Execute brand strategy for designated brands, develop product and packaging initiatives, implement pricing strategies, and plan and execute integrated marketing communication and media plans.
Provide recommendations for integrated commercial plans and support development and execution of marketing plans to meet revenue, profit targets and share objectives.
Leverage consumer insights to develop 360-degree campaigns and ensure performance monitoring.