B2B Coffee Sales Executive - Hybrid, Growth

Abla Roastery; Dhahran Compound; Hybrid; SAR 180,000 - 300,000; Full time

Job summary

Abla Roastery in Saudi Arabia seeks a motivated Sales Executive to grow our B2B business in the coffee and F&B sector. You will identify opportunities, build long-term client relationships, and drive the full sales cycle from prospecting to close in a fast-paced, customer-focused environment.

The ideal candidate has 2+ years in professional sales, experience in coffee or F&B, and a proven track record of meeting targets.

Qualifications

• 2+ years of professional sales experience.
• Experience in Coffee or Food & Beverage is mandatory.
• Proven track record of achieving and exceeding sales targets.
• B2B sales experience is preferred.
• Experience using CRM systems to manage customer relationships and sales activities.
• Strong communication, negotiation, and presentation skills.
• Excellent relationship-building and customer management abilities.
• Ability to work independently and collaboratively in a hybrid work environment.
• Strong knowledge of the Saudi coffee and F&B market is a plus.

Responsibilities

• Identify and develop new B2B business opportunities.
• Build and maintain strong long-term relationships with clients and key accounts.
• Manage the full sales cycle from prospecting and lead generation to closing deals.
• Achieve monthly and quarterly sales targets.
• Conduct client meetings, presentations, negotiations and product demonstrations.
• Maintain accurate customer and sales records using CRM systems.
• Prepare sales forecasts, pipeline updates and performance reports.
• Monitor market trends, competitor activities and customer needs to identify new opportunities.
• Collaborate with internal teams to ensure smooth customer onboarding and service.
• Represent Abla Roastery professionally and maintain a high standard of customer service.

Skills

Sales experience

CRM experience

Negotiation

Presentation

Communication

B2B sales

Relationship management

Independent & collaborative work

Saudi coffee/F&B knowledge

Tools

CRM systems

Job description

Abla Roastery in Saudi Arabia seeks a motivated Sales Executive to grow our B2B business in the coffee and F&B sector. You will identify opportunities, build long-term client relationships, and drive the full sales cycle from prospecting to close in a fast-paced, customer-focused environment.

The ideal candidate has 2+ years in professional sales, experience in coffee or F&B, and a proven track record of meeting targets.