Personalisation Growth & Execution Lead

VML Enterprise Solutions; Faro; Presencial; EUR 35 000 - 55 000; Tempo integral

Resumo da oferta

WPP Enterprise Solutions in Portugal seeks a dedicated Personalisation Manager to execute defined customer experience strategies, configure campaigns, and deliver reliable insights. You will work within the Personalisation Lead's framework to ensure precise delivery and measurable business value.

Collaborating with cross-functional teams, you will implement PLG-driven initiatives, refine best practices, track ROI, and translate data into clear findings for stakeholders, helping clients grow

Responsabilidades

• Execute day-to-day operations and tactical tasks for the global personalisation roadmap.
• Support the Personalisation Lead in identifying and executing high-impact personalisation opportunities.
• Contribute to managing project timelines, dependencies, and resources for personalisation initiatives, ensuring on-schedule delivery.
• Assist in tracking the Return on Investment (ROI) of personalisation efforts.
• Prepare performance reports on personalisation outcomes and insights for stakeholders.
• Collaborate with client stakeholders, ensuring clear communication on planning, execution, and results.
• Apply Personalisation-Led Growth (PLG) principles in daily execution.
• Contribute to the continuous refinement of the PLG framework and best practices.
• Collaborate with cross-functional teams to design, configure, execute, and analyze personalisation initiatives.
• Support the operational infrastructure for continuous personalisation delivery.
• Translate data insights from personalisation initiatives into clear findings for the Personalisation Lead.
• Execute the technical configuration and launch of personalisation programs using knowledge of the underlying technology stack.

Descrição da oferta de emprego

WPP Enterprise Solutions in Portugal seeks a dedicated Personalisation Manager to execute defined customer experience strategies, configure campaigns, and deliver reliable insights. You will work within the Personalisation Lead's framework to ensure precise delivery and measurable business value.

Collaborating with cross-functional teams, you will implement PLG-driven initiatives, refine best practices, track ROI, and translate data into clear findings for stakeholders, helping clients grow