Lifecycle Marketing Manager - Multi-Channel Growth & Automation

Datacamp; Faro; Presencial; EUR 40 000 - 65 000; Tempo integral

Resumo da oferta

DataCamp, a global online learning platform, seeks a hands‑on Lifecycle Marketing Manager to own and scale automated communications across email, push, web push, and in‑app channels. You will drive execution at scale, refine campaigns, and partner with the Director of Lifecycle Marketing on strategy while ensuring flawless delivery and measurable impact.

You’ll collaborate across teams to organize the campaign calendar, gather learnings, and translate them into robust programs for enterprise,

Qualificações

• Bachelor’s degree in Business, Marketing, STEM or related field.
• 2–3 years managing automated lifecycle communications with email systems (Iterable, SFMC, Braze).
• Experience with CDP and HTML; strong Liquid personalization.
• SQL knowledge to pull data and generate reports.

Responsabilidades

• Execute, refine, and optimize multi‑channel lifecycle campaigns across email, push, web push and in‑app.
• Collaborate with teams to plan and optimize the ad hoc campaign calendar.
• Own the test‑learn‑optimize roadmap and scale messaging for a global audience.
• Turn insights into shipping programs that improve user experience and engagement.

Conhecimentos

Lifecycle marketing

Email campaigns

SQL

HTML knowledge

Liquid personalization

AI productivity

Project management

Formação académica

Bachelor's degree in Business/Marketing/STEM

Ferramentas

Customer.io

Iterable

Braze

SFMC

CDP

Descrição da oferta de emprego

DataCamp, a global online learning platform, seeks a hands‑on Lifecycle Marketing Manager to own and scale automated communications across email, push, web push, and in‑app channels. You will drive execution at scale, refine campaigns, and partner with the Director of Lifecycle Marketing on strategy while ensuring flawless delivery and measurable impact.

You’ll collaborate across teams to organize the campaign calendar, gather learnings, and translate them into robust programs for enterprise,