Growth CRO & Analytics Lead

Pluxee; Lisboa; Sur place; EUR 60 000 - 85 000; Plein temps

Avantages offerts par ce poste

Diversity and inclusion initiatives

Collaborative work environment

Résumé du poste

Pluxee is seeking an Analytics & CRO Lead in Lisbon, Portugal, to enhance marketing performance through data analysis. The ideal candidate will have over 5 years of experience in digital analytics and performance-driven environments, focusing on optimizing conversion rates across all digital touchpoints. Responsibilities include establishing KPIs, leading A/B tests, and collaborating cross-functionally with teams. Pluxee values diversity and welcomes applications from all qualified candidates.

Qualifications

• 5+ years of experience in digital analytics, CRO, and performance-driven marketing environments.
• Highly skilled in data analysis and performance tracking.
• Experience with lead generation including Google Ads and social ads.

Responsabilités

• Own the end-to-end digital analytics framework across marketing channels.
• Define KPIs and monitor acquisition and conversion performance.
• Lead the CRO strategy and execute experiments to improve user journeys.

Connaissances

Data analysis

Performance marketing

A/B testing

Digital analytics

Lead generation

Outils

HubSpot

Google Ads

CRM analytics

Description du poste

Pluxee is seeking an Analytics & CRO Lead in Lisbon, Portugal, to enhance marketing performance through data analysis. The ideal candidate will have over 5 years of experience in digital analytics and performance-driven environments, focusing on optimizing conversion rates across all digital touchpoints. Responsibilities include establishing KPIs, leading A/B tests, and collaborating cross-functionally with teams. Pluxee values diversity and welcomes applications from all qualified candidates.