Digital Demand Gen Specialist - Hybrid & AI Campaigns

TD SYNNEX; Lisboa; Híbrido; EUR 35 000 - 52 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Hybrid work model

Life insurance

Private health insurance

Flexible compensation

Free tax advisory

Continuous learning

Wellbeing program (Leap Program)

Financial benefits

Wellhub (Gympass)

Exclusive discounts

Great Place to Work

Resumo da oferta

TD SYNNEX in Lisbon is seeking a Digital Marketing specialist to plan, coordinate and optimize digital demand generation campaigns across email, web, social, and eCommerce to drive qualified sales opportunities.

You will design customer journeys, landing pages and assets using Marketo, analyze performance with GA4, and collaborate with Sales and other business units. Fluency in Spanish and professional English is required, with 2+ years in digital marketing.

Qualificações

• 2+ years of experience in Digital Marketing, Demand Generation, or similar.
• Experience supporting digital campaigns and customer engagement initiatives.
• Knowledge of marketing automation platforms, preferably Marketo.
• Experience creating landing pages, lead generation forms, and campaign assets.
• Understanding of customer journeys, segmentation, and lead nurturing.
• Ability to analyse campaign performance using Google Analytics (GA4) or similar tools.
• Good Excel, PowerPoint, and reporting skills.
• Interest in using AI tools for content creation and digital marketing.
• Strong analytical, organisational, and problem-solving skills.
• Ability to manage multiple projects and priorities.
• Strong communication and collaboration skills.
• Proactive, adaptable, and results-oriented mindset.
• Fluent/native Spanish and professional English.

Responsabilidades

• Plan and coordinate digital demand generation campaigns across multiple channels, including email, web, social media, eCommerce and other digital platforms.
• Support the design and execution of customer journeys and marketing funnels to generate qualified leads.
• Segment target audiences and recommend the most effective digital approach for different customer profiles.
• Create and maintain landing pages, lead generation forms and digital campaign assets using marketing automation tools such as Marketo.
• Develop clear value propositions, storytelling and digital content to support business initiatives.
• Monitor campaign performance and analyse customer engagement to identify opportunities for improvement.
• Track lead generation activities and support Sales teams in following up digital opportunities.
• Build reports and dashboards to measure campaign performance and business impact.
• Collaborate with Sales, Marketing, Vendor Management and Business Units to ensure digital activities support business objectives.
• Identify new digital tools, AI capabilities and innovative approaches that improve customer engagement and demand generation.

Conhecimentos

Digital marketing

Demand generation

Campaign analytics

Content creation

Data analysis

Multi-project management

Spanish language

English language

Marketing strategy

Collaboration

Ferramentas

Marketo

GA4

Excel

PowerPoint

Descrição da oferta de emprego

TD SYNNEX in Lisbon is seeking a Digital Marketing specialist to plan, coordinate and optimize digital demand generation campaigns across email, web, social, and eCommerce to drive qualified sales opportunities.

You will design customer journeys, landing pages and assets using Marketo, analyze performance with GA4, and collaborate with Sales and other business units. Fluency in Spanish and professional English is required, with 2+ years in digital marketing.