CRM Marketing Lead - Automation & Analytics

Sotecnisol S.L.; Lisboa; Híbrido; EUR 36 000 - 60 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health insurance

Life and personal accident insurance

Discounts and benefits

Telecommunications plan

Comprehensive benefits package

Resumo da oferta

Sotecnisol S.L. is seeking a CRM Marketing Specialist in Portugal to drive end-to-end CRM campaigns, manage segmentation, and optimize multi-channel communications. You will translate business goals into actionable CRM strategies while coordinating with multiple stakeholders.

The role requires solid marketing experience with CRM platforms and fluency in English and French, plus a track record in data-driven campaign optimization. A comprehensive benefits package is offered.

Qualificações

• Bachelor's degree in Marketing, Communication, Business Administration, Advertising, Economics, or a related field.
• Solid marketing experience, especially CRM management and marketing automation.
• Proven proficiency with CRM platforms such as Adobe Campaign, Salesforce, Imagino or similar tools.
• Experience managing end-to-end CRM campaigns, segmentation, and workflows.
• Strong analytical skills to translate data into actionable reports.
• Fluency in English and French at C1 level.
• Nice to have: Adobe Campaign, Monday.com, A/B testing, CRM certifications, Mailchimp or HubSpot, Excel, PowerBI.

Responsabilidades

• Lead end-to-end CRM campaigns including segmentation, emails, SMS, push, assets, approvals, and workflows.
• Translate business objectives into CRM strategies while coordinating multiple campaigns and stakeholders.
• Analyze campaign data to deliver actionable insights and performance reports.

Conhecimentos

CRM management

Marketing automation

Audience segmentation

Campaign management

Data analysis

Stakeholder collaboration

English & French proficiency

Formação académica

Bachelor’s degree in Marketing, Communication, Business Administration, Advertising, Economics, or related field

Ferramentas

Adobe Campaign

Salesforce

Imagino

Mailchimp

HubSpot

Excel

PowerBI

Monday.com

Descrição da oferta de emprego

Sotecnisol S.L. is seeking a CRM Marketing Specialist in Portugal to drive end-to-end CRM campaigns, manage segmentation, and optimize multi-channel communications. You will translate business goals into actionable CRM strategies while coordinating with multiple stakeholders.

The role requires solid marketing experience with CRM platforms and fluency in English and French, plus a track record in data-driven campaign optimization. A comprehensive benefits package is offered.