Marketing Demand Performance & Analytics Specialist EMEA

Videojet Technologies; Kraków; Hybrid; PLN 180,000 - 280,000; Full time

Benefits offered by this job

Competitive salary

Flexible working arrangements

Onboarding and training programs

Career coaching

International team

Local benefits package

Purpose-driven global organization

Job summary

Videojet Technologies, a Veralto company, is seeking a Demand Performance & Analytics Specialist for the EMEA region. This is a remote/hybrid role across Europe, reporting to the Demand Generation Director – EMEA, and focusing on performance visibility, BI, analytics, and governance for all Demand Generation activities in EMEA.

You will transform complex data into actionable insights to improve funnel performance, conversion rates, and business outcomes, collaborating with regional Demand Gen

Qualifications

• Significant experience in business analytics, commercial analytics, revenue operations, marketing analytics, BI, or related function.
• Advanced experience with reporting and analytics tools including Tableau, Power BI, Salesforce Reporting, and Excel.
• Strong understanding of demand generation, pipeline management, data management, and Lead-to-Order processes.
• Experience developing executive-level reporting, dashboards, business reviews, and performance visibility solutions.
• Demonstrated ability to translate complex datasets into actionable business recommendations and performance improvement strategies.
• Strong stakeholder management skills with cross-functional collaboration across commercial, operational, IT, and leadership.
• Professional fluency in English; additional European languages are a plus.

Responsibilities

• Own performance analysis across the complete Lead-to-Order funnel and identify trends, bottlenecks, risks, and improvement opportunities.
• Deliver executive reporting, leadership dashboards, scorecards, and actionable business recommendations to senior stakeholders across EMEA.
• Lead the preparation, validation, and publication of EMEA Demand Generation reporting, ensuring accuracy and visibility.
• Define and govern KPIs, reporting standards, benchmarking methodologies, and target-setting processes.
• Manage reporting environments including Tableau, Salesforce reporting, Bowler, and future platforms while driving automation.
• Partner with cross-functional stakeholders to improve data quality and decision-making across the organization.

Skills

Business analytics

Revenue operations

Stakeholder management

English fluency

Tools

Tableau

Power BI

Salesforce Reporting

Excel

Job description

Demand Performance & Analytics Specialist– EMEA | Remote based out of European country with Videojet Office present ( Italy, France, The Netherlands, Spain, Turkey, UK, Germany, Poland)

Imagine yourself…

• Growing your expertise and expanding your skillset with every project.
• Owning your ambition and fueling your career growth.
• Collaborating with a vibrant, inclusive, global team.

It’s all possible with a role at Videojet, a Veralto company. You have likely purchased or used a product touched by Videojet Technologies this week. Videojet is a world leader in the product identification market, providing coding, marking, and printing solutions that help ensure the safety, traceability, and authenticity of products sold across food, beverage, pharmaceutical, and industrial markets worldwide.

As part of Videojet and the broader Veralto network, you'll have the opportunity to make a meaningful impact by driving data-driven decisions that accelerate business growth across EMEA while developing your career within a global, purpose-driven organization.

We offer:

• Competitive salary and bonus opportunity
• Flexible working arrangements
• Professional onboarding and training programs
• Career coaching and development opportunities
• A collaborative and supportive international team
• Comprehensive local benefits package
• The opportunity to work for a purpose-driven global organization

About The Role

Reporting to the Demand Generation Director – EMEA, the Demand Performance & Analytics Specialist – EMEA is responsible for providing performance visibility, business intelligence, analytics, and governance across all Demand Generation activities within the EMEA region. The role serves as the central owner of demand performance measurement, funnel analytics, KPI governance, executive reporting, customer data visibility, and data quality initiatives.

Working closely with Regional Demand Generation Managers, Commercial Leadership, IT, Sales Operations, and Global Data teams, you will transform complex datasets into actionable insights that improve funnel performance, conversion rates, demand generation effectiveness, and business outcomes.

This position can be based within a major Videojet location across EMEA and may be offered in a hybrid or remote working model depending on location.

In this role, a typical day will look like:

• Own performance analysis across the complete Lead-to-Order funnel and identify trends, bottlenecks, risks, and improvement opportunities.
• Deliver executive reporting, leadership dashboards, scorecards, and actionable business recommendations to senior stakeholders across EMEA.
• Lead the preparation, validation, and publication of EMEA Demand Generation reporting while ensuring accuracy, consistency, and visibility of performance results.
• Define and govern KPIs, reporting standards, benchmarking methodologies, and target-setting processes across the region.
• Manage reporting environments including Tableau, Salesforce reporting, Bowler, and future visibility platforms while driving automation and reporting efficiency improvements.
• Partner with cross-functional stakeholders to improve data quality, reporting integrity, customer data visibility, and decision-making across the organization.

The essential requirements of the job include:

• Significant experience in business analytics, commercial analytics, revenue operations, marketing analytics, business intelligence, or a related analytical function.
• Advanced experience with reporting and analytics tools including Tableau, Power BI, Salesforce Reporting, and Excel.
• Strong understanding of demand generation, pipeline management, data management, and Lead-to-Order processes.
• Experience developing executive-level reporting, dashboards, business reviews, and performance visibility solutions.
• Demonstrated ability to translate complex datasets into actionable business recommendations and performance improvement strategies.
• Strong stakeholder management skills with experience partnering across commercial, operational, IT, and leadership functions.
• Professional fluency in English. Additional European languages are considered an advantage.

Why join Videojet?

This is a highly visible EMEA-wide role where you will act as the analytical center of excellence for Demand Generation, influencing business decisions through data-driven insights and helping leadership teams improve commercial performance across multiple countries and markets.

You will have the opportunity to shape reporting standards, enhance business intelligence capabilities, improve data quality, and provide the insights that drive strategic growth across the region.

Videojet is proud to be part of Veralto (NYSE: VLTO), a global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Videojet, you join a culture where purpose meets possibility, where your work has an everyday impact, and where you'll have opportunities to deepen your expertise, pursue your ambitions, and grow your career.

Together, we're Safeguarding the World's Most Vital Resources™.

At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

Unsolicited Assistance

We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.