Marketing Automation Specialist

Viseven; Poznań; On-site; PLN 90,000 - 130,000; Full time

Benefits offered by this job

Competitive compensation

Experienced team

Career growth

Paid time off

Sick leave

Family leave

Medical insurance

English courses

Professional development

Corporate events

Work from home

Job summary

Viseven Group in Poznań is seeking a digital marketing specialist to design and run email campaigns and omnichannel programs for Pharma and Life Science clients. You will work with ESP platforms, analyze data, and create targeted customer journeys to improve campaign outcomes.

Join a global, expert team and collaborate with campaign managers, developers, and analysts. A strong English level and willingness to learn are essential; hybrid work options are available.

Qualifications

• 3+ years of digital marketing experience.
• Knowledge of email marketing and ESP platforms is required.

Responsibilities

• Design and execute email campaigns and omnichannel programs.
• Create customer journeys in marketing automation tools.
• Test and optimize campaigns based on results.
• Collaborate with Campaign Manager to ensure campaign effectiveness.
• Prepare initial reports on campaign results (raw data).

Skills

Digital marketing

Email marketing

ESP platforms

HTML basics

Excel basics

SQL basics

English (Upper-Intermediate)

Team player

Lifelong learner

Tools

SQL

Job description

Viseven Group

is a leading global B2B MarTech service provider, empowering Pharma and LifeScience companies since 2009. Our mission is to drive digital transformation and excellence, offering comprehensive end-to-end software and digital marketing services tailored to the pharmaceutical industry. The company's solutions, products, and services are actively used by the top 100 Pharma and Life Science companies.

At Viseven, our rapidly growing team boasts over 700 highly skilled professionals, including experts in development, design, business analysis, project management, delivery, sales, marketing, and customer success.

With a global footprint in more than 30 countries across the US, LATAM, Europe, and APAC, and physical offices in Ukraine, Poland, Estonia, India, and the US, we are well-positioned to serve our diverse clientele.

Join us and become part of a pioneering team dedicated to shaping the future of digital transformation in Pharma and Life Sciences across more than 50 countries around the globe.

• Work within marketing automation platforms
• Design and construct Customer Journeys in Marketing Automation tools
• Create segments in theMarketing Automation platform based on the given criteria
• Build and execute email campaigns toensure the best outcomes
• Create and execute omnichannel campaigns using other channels (sms, messengers, etc.)
• Work within ready-made content assets for adding personalization and testing
• Work within other digital marketing tools (webinar platforms, chatbots, web analytics, etc.)
• Collaborate with the Campaign manager, who is responsible for the effectiveness of all campaigns, to streamline the workflow
• Provide consultations on technical questions about digital channels and campaigns
• Participate in the process of creating anintegrated IT Omnichannel ecosystem for clients
• Monitor marketing campaigns for timely detection of bugs and errors
• Prepare initial reports on campaign results (raw data).
• 3+ years of experience in digital marketing
• Knowledge of email marketing. Experience with at least one ESP (Mailchimp, GetResponse, SendPulse, eSputnik, Klaviyo, etc.)
• Experience with other communication channels is a plus
• Basic knowledge of HTML and Excel
• Basic knowledge of SQL (Select) is a plus
• General understanding of digital marketing tools and services integration (API, databases)
• Systems thinking and willingness to dive into technical details
• Proactive life position and desire to constantly learn and develop
• Team player who can create and maintain acollaborative and inspiring work environment
• Upper-Intermediate English (speaking and writing).

What we provide

We know our team members are key to achieving our goals, so we value and empower them to share their vision. We reward this passion with exceptional benefits, including:

Competitive Compensation

Regular performance-based salary and career development reviews.

Experienced Team

Join a passionate, experienced team in a friendly atmosphere.

Career Growth

Opportunities for professional and career advancement.

Paid Time Off

18 business days per year (20 business days after 2 years of service).

Sick Leave

Non-documented: 4 business days per year.

Documented: 20 business days per year.

Family Leave

3 paid business days for marriage, childbirth, or bereavement.

Medical Insurance

Comprehensive coverage.

English Courses

Learning opportunities to improve your language skills.

Professional Development

Participation in forums and conferences.

Corporate Events

Regular team-building activities and events.

Work Environment

Enjoy a comfortable, fully equipped office and the possibility to work from home.