Global Digital Activation Leader - Marketing & Events

Aon Corporation; Kraków; Hybrid; PLN 450,000 - 700,000; Full time

Job summary

Aon is seeking a dynamic marketing leader to drive regional activation and campaigns across global markets from Kraków. The role blends strategy, people leadership, and hands-on delivery to strengthen client relationships and elevate the Aon brand.

You will partner with regional and global leaders, oversee conferences, webinars, and sponsorships, and mentor a high-performing team. This hybrid position offers strategic impact and operational excellence.

Qualifications

• Significant experience leading B2B marketing, communications, or events programs in a global organization.
• Proven people leadership experience, including building and mentoring high-performing teams.
• Experience managing marketing campaigns, executive events, and client engagement initiatives.
• Strong partner leadership with ability to influence senior leaders.
• Commercial outlook supported by data-driven decision-making and measurable outcomes.

Responsibilities

• Lead regional marketing campaigns, events, and activation programs across global markets.
• Partner with senior marketing and business leaders to align activities with growth priorities.
• Lead conferences, client events, webinars, leadership forums, and sponsorships.
• Develop and mentor a high-performing team while fostering an inclusive culture.
• Use insights and analytics to improve marketing efficiency and outcomes.
• Manage budgets, agency relationships, and external vendors for high-quality delivery.

Skills

B2B marketing leadership

People leadership

Event management

Cross-functional collaboration

Data-driven decision making

Job description

Aon is seeking a dynamic marketing leader to drive regional activation and campaigns across global markets from Kraków. The role blends strategy, people leadership, and hands-on delivery to strengthen client relationships and elevate the Aon brand.

You will partner with regional and global leaders, oversee conferences, webinars, and sponsorships, and mentor a high-performing team. This hybrid position offers strategic impact and operational excellence.