B2B Sales & Business Development Manager
Company: DXB Perfume
Location: Remote
Employment Type: Full-Time
Working Hours: Typical UK office hours
Reports To: Senior Management
About DXB Perfume
DXB Perfume is a growing fragrance business operating across wholesale distribution, retail and e-commerce. We distribute perfumes from leading Arabian fragrance brands to an established network of retailers, wholesalers and e-commerce businesses across the UK.
Role Overview
We are looking for an experienced and commercially driven B2B Sales & Business Development Manager to manage and grow our existing customer accounts while developing new business opportunities.
This is not simply a perfume sales position. The successful candidate will represent a portfolio of leading Arabian perfume brands and sell these products to our retailer, wholesale and e-commerce customer network.
You will maintain regular daily contact with customers, promote new and existing products, secure new product listings and increase repeat orders. You will also analyse customer buying patterns and sell-out performance to identify opportunities for further growth.
The role requires excellent communication and coordination across Sales, Purchasing, Logistics, Marketing, Finance and Warehouse teams to ensure customer requirements and commercial opportunities are managed effectively.
Key Responsibilities
Customer Account Management
- Manage and develop a portfolio of retail, wholesale and e-commerce customer accounts.
- Maintain regular daily contact with buyers and other key customer contacts.
- Build strong, long-term and commercially productive customer relationships.
- Understand each customer’s business, product range, performance and future requirements.
- Arrange and lead regular customer meetings and account reviews.
- Respond promptly to customer enquiries and resolve account-related issues.
- Maintain accurate records of customer discussions, opportunities and agreed actions.
Sales and Account Development
- Achieve agreed sales, revenue and account-growth targets.
- Increase sales across our portfolio of leading Arabian perfume brands.
- Promote new product launches, bestselling products and existing ranges.
- Secure new product listings and expand the number of products stocked by each customer.
- Increase order values, repeat orders and overall revenue from existing accounts.
- Identify inactive or underperforming accounts and create plans to develop them.
- Prepare sales presentations, commercial proposals and product recommendations.
- Negotiate pricing and commercial terms within approved company guidelines.
- Develop profitable sales while protecting company margins.
New Business Development
- Identify and approach suitable retailers, wholesalers, distributors and e-commerce businesses.
- Manage new opportunities from initial contact through to account opening and first order.
- Build and maintain an active new-business sales pipeline.
- Follow up consistently on leads, proposals, samples and commercial discussions.
- Research potential customers, market developments and competitor activity.
- Represent the company professionally during customer meetings, exhibitions and industry events when required.
Sales and Customer Analysis
- Analyse customer order history, buying patterns and product performance.
- Review available sell-out data to understand how products are performing with each customer.
- Identify bestselling, slow-moving and declining products.
- Recommend practical actions to increase sales, including promotions, replenishment, product launches and range expansion.
- Monitor customer stock levels and encourage timely repeat orders.
- Support sales forecasting using historical sales, customer demand and market information.
- Monitor performance against customer, product and revenue targets.
- Prepare regular reports covering account performance, sales opportunities, risks and required actions.
Cross-Departmental Communication
- Act as the main link between customers and relevant internal departments.
- Communicate regularly with Sales, Purchasing, Logistics, Marketing, Finance and Warehouse teams.
- Ensure customer requirements, forecasts, opportunities, deadlines and agreed actions are clearly communicated.
- Lead internal meetings relating to customer accounts, product launches and sales opportunities.
- Maintain accurate sales, account and project trackers with responsibilities and deadlines.
- Follow up with relevant departments to ensure agreed actions are completed on time.
- Escalate delays, stock shortages, pricing concerns and other risks that may affect customers or sales.
- Provide senior management with clear updates on progress, outstanding actions and commercial risks.
Order, Launch and Promotional Coordination
- Coordinate customer orders, product availability and delivery requirements.
- Work with Purchasing and Logistics to communicate forecasts and upcoming customer demand.
- Work with Marketing to plan customer promotions, launches and sales materials.
- Ensure customers receive accurate information about pricing, stock availability and launch dates.
- Follow up after launches and promotions to review performance and recommend further actions.
- Work with Finance to resolve payment, credit and account queries where required.
Systems and Reporting
- Maintain accurate customer information within the company’s CRM and sales systems.
- Keep sales pipelines, account trackers and project trackers fully updated.
- Record customer communication, sales opportunities and agreed actions.
- Produce regular sales forecasts and performance reports.
- Ensure senior management has clear visibility of sales progress, customer concerns and upcoming opportunities.
Required Qualifications – Must-Have
- Minimum four years’ experience in B2B sales and business development within a multinational company.
- Proven experience managing and developing retailer, wholesale or e-commerce customer accounts.
- Experience selling physical branded consumer products rather than exclusively selling technology, software or SaaS services.
- Relevant experience within fragrance, beauty, cosmetics, FMCG, retail, wholesale or product distribution.
- Proven success in winning new customers, closing sales and achieving revenue targets.
- Experience securing product listings, expanding customer ranges and increasing repeat orders.
- Ability to analyse customer purchasing patterns, sell-out performance and sales trends.
- Strong commercial awareness with experience negotiating pricing and commercial terms.
- Experience using CRM systems, Microsoft Excel, sales trackers and reporting tools.
- Excellent customer communication, negotiation and cross-departmental stakeholder-management skills.
The Person We Are Looking For
- Commercially driven and focused on measurable sales growth.
- Confident communicating with buyers and senior commercial decision-makers.
- Proactive in identifying opportunities rather than waiting for instructions.
- Comfortable developing both existing and new customer accounts.
- Able to use sales data to make practical commercial recommendations.
- Highly organised and consistent when following up on opportunities and actions.
- Confident leading customer and internal meetings.
- Able to coordinate several departments and hold stakeholders accountable for agreed actions.
- Capable of working independently in a remote position.
- Genuinely interested in fragrance, beauty and branded consumer products.
Working Requirements
- This is a full-time remote position.
- Candidates must be available to work during typical UK office hours.
- Candidates must have a reliable internet connection and a suitable professional working environment.
- Occasional travel for customer meetings, exhibitions or business events may be required.