Sales And Marketing Specialist

The Working Town; Saddar; On-site; PKR 1,500,000 - 2,100,000; Full time

Job summary

The Working Town in Rawalpindi is seeking a Sales and Marketing Specialist for a full-time on-site role. You will identify and qualify leads, conduct outreach, manage the sales pipeline, and maintain strong client relationships for SAP integration services aimed at B2B SaaS startups.

You will collaborate with the marketing team to develop campaigns, prepare presentations, and create targeted content while reporting on performance to management.

Qualifications

• Bachelor’s degree in Business, Marketing, Communications or related field.
• Proven ability to generate and qualify leads in a B2B tech environment.
• Experience with sales management, coaching, and training.
• Familiarity with digital marketing, CRM platforms, and basic analytics.

Responsibilities

• Identify and qualify leads for SAP integration services targeting B2B SaaS startups.
• Conduct sales outreach, manage the sales pipeline, and nurture client relationships.
• Collaborate with the marketing team to plan campaigns and create content.
• Prepare sales presentations and coordinate customer follow-ups.
• Gather market insights and report sales/marketing performance to management.
• Assist in client training sessions when needed.

Skills

Strong communication

Customer service

Sales experience

Sales management and training

Digital marketing familiarity

CRM tools

Sales analytics basics

Education

Bachelor’s degree in Business/Marketing/Communications

Job description

Company Description

The Working Town specializes in helping B2B SaaS startups become enterprise-ready through tailored, end-to-end SAP integration services. With over 30 successful SAP integrations completed in the last year, the company enables clients to win large enterprise contracts and integrate with systems such as S/4HANA, ECC, Ariba, and SuccessFactors. Operating across the USA, UAE, and Pakistan, The Working Town is trusted by startups in more than 15 countries and supported by a global network of over 100 SAP experts. The mission is to make products SAP-ready quickly, securely, and at scale, guiding clients from strategy through execution so they can compete and succeed in the enterprise market.

Role Description

The Sales and Marketing Specialist will work on-site in Rawalpindi in a full-time capacity, supporting business growth for SAP integration services targeted at B2B SaaS startups. This role involves identifying and qualifying leads, conducting sales outreach, managing the sales pipeline, and maintaining strong relationships with prospective and existing clients. The specialist will collaborate with the marketing team to develop and execute campaigns, prepare sales presentations, and create content aligned with target markets and service offerings. Daily responsibilities also include coordinating customer follow-ups, gathering market insights, assisting in client training sessions where needed, and reporting on sales and marketing performance to management.

Qualifications

• Strong Communication and Customer Service skills to engage prospects, understand client needs, and build long-term relationships.


• Proven Sales experience, including lead generation, prospecting, and closing deals in a B2B or technology-focused environment.


• Experience in Sales Management and Training, with the ability to support sales processes and contribute to skill development within the team.


• Familiarity with digital marketing practices, CRM tools, and basic sales analytics to support targeted campaigns and data-driven decision-making.


• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.


• Ability to work on-site in Rawalpindi, collaborate cross-functionally, and adapt in a fast-paced, startup-focused environment.


• Knowledge of SaaS, B2B sales cycles, or SAP ecosystem (S/4HANA, ECC, Ariba, SuccessFactors) is an advantage.