Remote Paid Media Creative Strategist — Growth & Performance

OpenArt AI; Pakistan; On-site; PKR 24,986,000 - 36,091,000; Full time

Benefits offered by this job

Fully remote

USD compensation

Job summary

OpenArt AI is seeking a Paid Media Creative Strategist to own creative strategy for paid social campaigns. You will identify audiences, write briefs, plan tests, analyze results, and shape what we create next.

This role emphasizes creative performance over traditional media buying and requires collaboration with growth, design, and influencer teams. You’ll work remotely with a global team to continuously test hooks, formats, and messaging across Meta, TikTok, YouTube, and beyond, driving higher

Qualifications

• 3+ years in paid creative strategy, performance marketing, or related role.

Responsibilities

• Lead paid creative strategy across Meta, TikTok, Google, YouTube and other paid channels.
• Build and run structured testing for concepts, hooks, audiences, formats and landing pages.
• Turn performance insights into creative hypotheses and next tests.
• Develop paid concepts, briefs, hooks, headlines, and ad copy aligned with product messages.
• Collaborate with creators, influencers and video editors to scale effective paid creative.
• Track trends and competitors to refine our paid creative approach.

Skills

Paid creative strategy

Performance marketing

Growth marketing

Analytical thinking

Copywriting: hooks/headlines

Meta advertising

Collaboration with creators

Remote work independence

Tools

Meta Ads Manager

TikTok Ads

YouTube Ads

Analytics platforms

Job description

OpenArt AI is seeking a Paid Media Creative Strategist to own creative strategy for paid social campaigns. You will identify audiences, write briefs, plan tests, analyze results, and shape what we create next.

This role emphasizes creative performance over traditional media buying and requires collaboration with growth, design, and influencer teams. You’ll work remotely with a global team to continuously test hooks, formats, and messaging across Meta, TikTok, YouTube, and beyond, driving higher