Business Development Officer – Consulting

People (Professional Employers Pvt Ltd); Lahore; On-site; PKR 893,000 - 1,674,000; Full time

Job summary

People Perfect is seeking a driven Business Development / Lead Generation Executive to join the team in Lahore. The role focuses on identifying international clients, qualifying leads, and driving opportunities for the sales pipeline.

You will manage targeted outreach, use LinkedIn for prospecting, and leverage AI tools to support research and outreach while maintaining clean CRM data and coordinating with senior management.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Finance, Economics, or a relevant field.
• Preferably 2–4 years of experience in B2B business development or international lead generation.
• Strong written and spoken English communication skills.
• Experience targeting international businesses, US-based clients preferred.
• Good working knowledge of LinkedIn, Excel, Outlook, Teams, CRM platforms, and AI tools.

Responsibilities

• Conduct market research and identify potential B2B prospects.
• Verify and qualify leads based on defined criteria.
• Manage email outreach and follow-up campaigns.
• Use LinkedIn for prospecting, research, and relationship building.
• Leverage AI tools for prospect research and outreach support.
• Maintain accurate prospect and pipeline data in CRM systems.
• Coordinate meetings, proposals, and sales activities with senior management.
• Track outreach performance and continuously improve prospecting strategies.

Skills

English communication

Research

Analytical thinking

Organizational skills

Follow-up

Education

Bachelor's degree in Business Administration/Marketing/Finance/Economics

Tools

LinkedIn

Microsoft Excel

Outlook

Teams

CRM platforms

HubSpot

Apollo

AI tools

Job description

People Perfect is looking for a driven and research-oriented Business Development / Lead Generation Executivefor a clientto join team in Lahore.

The role will focus on identifying and qualifying potential international clients, conducting targeted prospecting, executing personalized outreach, and generating qualified business opportunities for the sales pipeline.

Key Responsibilities:

• Conduct market research and identify potential B2B prospects.
• Verify and qualify leads based on defined business criteria.
• Manage professional email outreach and follow-up campaigns.
• Use LinkedIn for prospecting, executive research, and relationship building.
• Leverage AI tools such as ChatGPT for prospect research and outreach support.
• Maintain accurate prospect and pipeline data in CRM systems.
• Coordinate meetings, proposals, and sales activities with senior management.
• Track outreach performance and continuously improve prospecting strategies.

Requirements:

• Bachelor's degree in Business Administration, Marketing, Finance, Economics, or a relevant field.
• Preferably 2-4 years of experience in B2B business development, international lead generation, sales development, professional services sales, or outbound prospecting.
• Strong written and spoken English communication skills.
• Experience targeting international businesses, particularly US-based clients, will be preferred.
• Good working knowledge of LinkedIn, Microsoft Excel, Outlook, Teams, CRM platforms, and AI tools.
• Experience with HubSpot, Apollo, or similar prospecting/CRM platforms is an advantage.
• Strong research, analytical, organizational, and follow-up skills.
• Basic understanding of finance, accounting, FP&A, cash flow, and business reporting would be beneficial.