Trade Sales Representative

Aice Philippines Ice Cream Inc.; Legazpi; On-site; PHP 167,000 - 335,000; Full time

Job summary

Aice Philippines Ice Cream Inc. is seeking a Trade Sales Representative to drive monthly, quarterly, and annual sales targets across assigned distributor markets. You will manage outlet operations, execute trade marketing activities, and monitor market data to optimize performance.

The role requires college-level education, proven sales experience, and strong communication skills; a motorcycle is preferred for travel within the market. FMCG exposure is an advantage.

Qualifications

• Proven sales abilities and customer facing skills.
• Strong communication and interpersonal skills.
• Experience in ice cream or FMCG is an advantage.

Responsibilities

• Assist in achieving monthly, quarterly, and annual sales targets for the assigned distributor market.
• Achieve distribution coverage and monthly sales targets for key products.
• Achieve initial order volume and distribution targets for new product launches.
• Monitor daily sales volume and adjust strategies to ensure targets.
• Manage the classification and operation of all stores/outlets in the market.
• Supervise daily outlet operations and ensure efficient use of company freezers.
• Develop new outlets monthly and meet outlet development targets.
• Oversee product displays according to 5-2-3 standards and monitor display compliance.
• Support market promotions and events such as school activities and promotional campaigns.
• Collect competitor pricing, promotions, and new product developments.

Skills

Sales experience

Education

College level education

Job description

About the role

Trade Sales Representative responsible for achieving monthly, quarterly, and annual sales volume targets for assigned distributor markets, managing channel and outlet operations, executing trade marketing activities, and conducting market research.

Key responsibilities

• Assist in achieving monthly, quarterly, and annual sales volume targets for the assigned distributor market
• Achieve distribution coverage and monthly sales targets for key products
• Achieve initial order volume and distribution targets for new product launches
• Monitor total daily sales volume and sales volume of key products in the assigned market, and promptly adjust strategies to ensure target achievement
• Manage the classification and operation of all stores/outlets in the assigned market, including understanding outlet grading criteria, monthly sales, and sell-out data
• Supervise daily operations of outlets in the assigned market, ensuring implementation of Three Fixed Standards and efficient utilization of company freezers
• Develop new outlets monthly and achieve monthly outlet development targets
• Supervise product displays in the assigned market according to 5-2-3 display standards and achieve monthly display compliance rate
• Assist and supervise the assigned market in completing monthly marketing activities such as school promotions, events, and promotional activities
• Regularly collect information on competitors including pricing, promotions, freezer placement policies, and new product developments

About you

• College level education
• Proven sales experience
• Experience in the ice cream or FMCG industry is an advantage
• Must have a motorcycle or reliable means of transportation
• Strong communication, coordination, and interpersonal skills