Senior Paid Media Director — Remote Growth Leader

Powerdigitalmarketing; Mexico; On-site; PHP 7,299,000 - 10,949,000; Full time

Benefits offered by this job

Healthcare stipend

Unlimited PTO

Flexible work environment

Job summary

Power Digital is seeking an Associate Media Director to lead paid media strategy, client performance, and multi-channel campaigns for major clients. You will own strategy, planning, execution, analysis, and reporting, while guiding a small team and communicating with clients.

The role emphasizes leadership, campaign optimization, and cross-channel expertise across Google & Bing, GA4, and AI-assisted workflows. Fully flexible work options are provided, including remote or hybrid arrangements.

Qualifications

• 6-8+ years of Paid Media experience.
• Experience managing multiple paid media accounts with budgets ranging between $200K-$1MM per month.
• Experience driving paid media strategy, project road maps, media plans, competitive research, testing and measurement frameworks for clients across multiple media channels.
• Extensive experience in campaign management & strategy across Google & Bing platforms (Search, PMAX, Demand Gen, Youtube, Video, etc.).
• Experience with full funnel strategy, lead generation, driving brand awareness and measuring incremental lift.
• Experience with Google Analytics, GTM, conversion and optimization strategy (GA4 knowledge a plus).
• Ability to write ad copy, guide creative strategy, identify asset requirements and establish a creative testing cadence.
• Client relationship management experience. Reporting insights, identifying & optimizing towards client business goals.
• Team management, delegation, and development experience.

Responsibilities

• Own all paid media strategy, project ideation, road-mapping & testing, leading the team with confidence & direction.
• Manage a team of 2-3 Media Supervisors, who themselves manage 1 Senior Media Manager each, guiding work and developing their skills.
• Work with Client Service Managers & the Group Media Director to identify client goals and efficiency requirements.
• Actively work to increase billing & channel support for existing media accounts & propose opportunities to expand media coverage.
• Design & deploy tests in accounts on a monthly & quarterly cadence, and continuously test full-funnel structures.
• Help develop effective use of AI tools to streamline workflows and improve performance.

Skills

Paid media strategy

Team leadership

Client communication

Campaign optimization

Tools

Google Ads

Bing Ads

GA4

Job description

Power Digital is seeking an Associate Media Director to lead paid media strategy, client performance, and multi-channel campaigns for major clients. You will own strategy, planning, execution, analysis, and reporting, while guiding a small team and communicating with clients.

The role emphasizes leadership, campaign optimization, and cross-channel expertise across Google & Bing, GA4, and AI-assisted workflows. Fully flexible work options are provided, including remote or hybrid arrangements.